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AVA have a number of challenges, including: Social Media, Training Reputation, Data, Comms, funding, Partnerships, time, research and expansion!
We spent the morning exploring each of these challenges before narrowing the scope to a single problem statement.
After silent voting and a number of discussions the final problem statement was decided upon:
Kate needs a way to have influence so that she can feel like she can make change
Note: all design workshop notes can be found here
AVA Expert By Experience
A way for survivors to share their experience to help influence change for women and girls
The aims of the solution
- To allow survivors to share their story and send a message to government
- To give survivors a chance to share their journey
- To help survivors feel like they can turn their situation into a positive change
- To help AVA gather unbiased data of suffering women to help their in bidding for funders and influencing policy
Prototype
We then created static designs using an online tool called Figma. This allowed us to map the rough user journey and provide us with a chance to have rapid feedback on the designs prior to building the product with code.
Below are the designs created (note: the final designs have changed since these)
As the user enters the app they are greeted with a motivational statement that sets the tone for what they will be doing
The user will then be presented with useful questions and answers before proceeding to the questions
The user is then asked questions about their journey
The user is then asked a specific question about what they would like to ask the government
The final question page is to collect information about the demographics of the user
The user is then thanks for their input and provided with links that may be useful
User testing allows you to get feedback from your primary users to check that the product being built fits their needs. This is very important to build a successful product.
The three key points for testing are:
- Have a script which has tasks for them to complete
- Ask for people to give you a commentary of what they are doing, but don't respond to them
- Document their response
Additional recommendations for your user testing:
- Ask user to complete the flow and explain what they are thinking throughout the process
- Make lots of notes. It is good to have someone guiding the user and someone note taking so nothing is missed!
- Try and gather if the user understands the purpose of the app and if the interactions are intuitive
- Try to understand further if the types, quantity and copy of the questions is appropriate for the audience.
- Does the user feel like this can help make a difference?
- Users may comment on aesthetics but unless the same comments are brought up several times these comments are usually not important. The focus should be on the users interactions and understanding of the product.
Here are some useful resources to look at when completing your user testing sessions:
If this design is move forward for a build sprint it is important to concentrate on key features that both solves the initital problem and implements feedback from user testing.
Our current recommendations for an initial sprint would be:
- Implement feedback from user testing
- To make the product useable on larger screen sizes
- Improve accessibility - Product is currently not useable for people with hearing or visual impairments
- Button to call for help if user says that they are 'currently' being abused
- Back end!
This would be formally decided following the user testing and during a sprint planning meeting 👍
- Very interested in applying for Comic Relief Fund