📝 TOBIAS: Sprout README as Contributor-Facing Product Marketing (#2)

* 📝 `TOBIAS`: Sprout README as Contributor-Facing Product Marketing

- zinc-collective#709
- #1

This is an attempt at using a README as a form of product-design
documentation.

It follows the Pain-Dream-Fix recipe for marketing copy, with an
emphasis on the code's *purpose*. By exposing the purpose of the code;
new contributors (or contributors that have been away for a bit)
have a way of grounding themselves in the product-thinking behind the
project itself.

That said, good README's have additional context beyond the purpose, such as:

- A Data Model, which exposes a high-level view of the interactions between
  entities within the system we are building.
- Setup instructions, such as guidance for how to populate an initial
  database or a reference to additional software to install.

But for now we don't have either of those things; and I wanted to do
some Product-based House Keeping, such as creating Fauxsonas and Use
Cases before diving into Engineering.

app/furniture/tobias/README.md

@@ -0,0 +1,19 @@
+# [TOBIAS, the TOpical Basic Income Administration Service](https://github.com/zspencer/convene/issues/1)
+<!-- Pain: People are hungry and unhoused, yo. -->
+
+Many people have insufficient free cashflow to cover reliable, healthy, and safe shelter, food, health care, and education.
+
+So much energy is spent worrying about affording to live in a place that suits us, to eat food we enjoy, to receive care when we are hurting or infirm, or to develop ourselves further to the people we want to be.
+
+
+<!-- Dream: What if people didn't have to worry as much about money? -->
+What if people didn't have to invest so much of their daily energy on how to access reliable, healthy, and safe shelter, food, health care, and education?
+
+What if education workers could spend more time focusing on teaching because they had access to additional income through a California Education Workers Basic Income Fund, their Teachers Union, or the American Association for Montessori Educators?
+
+What if restaurants and grocers lowered prices because food workers receive a supplemental wage through the County Food Workers Living Wage Trust?
+
+What if we all received a little-bit of cash every month thanks to the California Residents Basic Income Program?
+
+<!-- Fix: Community-Operated, Automated Basic Income -->
+TOBIAS combines democratic stewardship, financial automation, and trust fund management to reduce financial stress of people around us. It simplifies record-keeping, facilitates decision-making, and streamlines payments when administering a basic income fund for a region, industry, organization, or community.