Small adjustments

about/zammad.rst

@@ -1,17 +1,18 @@
 Zammad
 ======
 
-The Software
-------------
+Are you juggling countless customer inquiries across multiple channels?
+Struggling to keep your support team on the same page? Or spending more time
+managing your helpdesk than delivering exceptional support to your customers?
 
-Do you receive many emails and want to answer them with a team of agents?
-You're going to love `Zammad <https://zammad.org/>`_!
+Zammad is your Swiss Army knife - a web-based, open-source helpdesk and
+customer support platform packed with features to streamline customer
+communication across channels like email, chat, telephone and social media.
 
-Zammad is a web based open source helpdesk/customer support system with many
-features to manage customer communication via several channels like chat,
-email, facebook, phone, and Whatsapp.
+The Software
+------------
 
-The Zammad software is and will stay Open Source. You can find it on GitHub.
+The Zammad software is and will stay open source. You can find it on GitHub.
 It is licensed under the GNU AGPLv3. The source code is
 `available on GitHub <https://github.com/zammad/zammad>`_ and owned by the
 `Zammad Foundation <https://zammad-foundation.org/>`_, which is independent
@@ -20,13 +21,14 @@ of commercial providers such as Zammad GmbH.
 The Company - Zammad GmbH
 -------------------------
 
-The development of Zammad is carried out by `Zammad GmbH <https://zammad.com/>`_ in
-collaboration with the community. Even the documentation you are looking at is mainly
-written by Zammad employees. When we talk about "us" in this documentation, we refer
-to the amazing `Zammad team <https://zammad.com/en/company>`_ of people who love to
-create open source software for you.
+The development of Zammad is carried out by `Zammad GmbH <https://zammad.com/>`_
+in collaboration with the community. Even the documentation you are looking at
+is mainly written by Zammad employees. When we talk about "us" in this
+documentation, we refer to the amazing
+`Zammad team <https://zammad.com/en/company>`_ of people who love to create
+open source software for you.
 
-If you want to ensure the Zammad software has a bright and sustainable future, consider
-becoming a Zammad customer!
+If you want to ensure the Zammad software has a bright and sustainable future,
+consider becoming a Zammad customer!
 
 .. include:: /install/includes/hosted-services.rst