This is VLC's main website: www.veitchlister.com.au
It is a rails application running refinery for the backend and is currently deployed to heroku
The image/file storage for refinery is handled via S3. There is a single application key defined which is configured via the heroku cli (aka toolbelt). To configure this you need the cli installed and logged in, then you can set the appropriate variables as so:
heroku config:set --app vlc-web S3_KEY=foo S3_SECRET=blah