Support cross building and archive packaging for apple/windows targets

[anupdhml]

Describe the problem you are trying to solve

Add support for targets x86_64-apple-darwin and x86_64-pc-windows-msvc so that most mac/windows users can try tremor without having to compile the whole project.

https://github.com/wayfair-tremor/tremor-runtime/blob/e2240d6ea7ad10c159e34bab2d3674e8dbe56814/Makefile#L7-L9

Can also extend that solution to tremor-language-server then, which will in turn pave the implementation of nice things like tremor-rs/tremor-vscode#8.

Describe the solution you'd like

Extend the implementation done for linux targets (x86_64-unknown-linux-gnu/x86_64-alpine-linux-musl) as part of #274

Also support packaging into archives for these new release builds (.zip on windows, .tar.gz for mac).

We can look into windows installers as part of a separate issue after this is done.

Notes

Initial windows build support was added as part of #121, so we should not see any major build issues on windows now, hopefully. We know mac builds work because we have been using that for dev workflow.