Add case study template for feedback and comments

docs/case-studies/template.md

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+# Case Study Template
+
+## Preface
+
+In looking to publish at least three case studies this year, we need a template of questions to ask organizations.
+Here are a list of questions which we should provide for each case study.
+The questions themselves should not be in the case study, but we should be able to put the resulting answers together should provide us with a mostly workable case study.
+
+The list is mostly based on the case study format used at https://www.cncf.io/case-studies.
+
+For each question or group of questions, before the dash is providing context, and would not be sent to the case study subject.
+
+We should always seek final approval for the case study subject before publishing.
+
+## Questions
+
+Challenge - What challenges were you encountering before you used JSON Schema?
+
+Solution - In what way did JSON Schema solve this challenge?
+
+Impact - What was the impact of the solution? What benefits have you seen?
+
+Key impact results - Are there any metrics you used to evaluate the impact or success of the project using JSON Schema?
+
+---
+
+Who is your organization, and where do you or your group/team sit within it?
+
+What is the organization's mission? What is your group's/team's mission?
+
+What’s the organization's story that led to this work?
+
+How the challenge arose - What was the situation before the challenge presented? Was there a solution which didn’t meet new requirements?
+
+Considerations during research for a solution - What criteria did you use when deciding on potential solutions? What potential solutions did you decide were not as good a fit and why?
+
+"A Ha!" moment - What was the moment or key feature of JSON Schema that meant it was the right solution for you to try?
+
+Wider influence? - Has your/your project's use of JSON Schema had influence in other areas of the organization?
+
+What assurances do you now have? - Does JSON Schema provide you with any confidence looking forward to the future?
+
+Additional meta-data if possible: Industry, location, Size... ?