[ Updating Content Guidelines ] Research and brainstorm character/line count for Content

[SamHyler]

Overview

Suggestion from Design for future collaborations is the establish counts for the length of Content -by line or character.
We should explore this and find best practice, and where it fits in the content guidelines and the design system and anywhere else.

This issue should be developed as the work progresses. For now, it can be started with some background research and brainstorming. Primarily, what is best practice, brainstorming what we want for our site in terms of plain language and length of texts that appear on the site.

The issue will likely run into dependencies with our work in Design and the Content Guidelines.

Action Items

• Research character/line counts and best practices
• Finish creating task list when beginning working on this issue and based on discussions and needs
• Discuss in Content meeting
• Brainstorm next steps together in Content meetings

Resources/Instructions

NN Article : https://baymard.com/blog/line-length-readability

[emmathrash]

Meeting Notes:

• Background: something design asked content to look into
• CTA, headers, body text, questions in the letter generator, FAQs, photo captions, alt text, (could research types of content requiring character or line counts)
• Character / line count can be optional depending on what our research says, some types may not need it as much as others
• Differences between types of websites
• How does it relate to tone and voice?

[github-actions]

Hey @cjankowski23! Thanks for taking this issue.

To help keep everyone in the loop, please comment your Estimated Time to Completion (ETC) below!

Thanks again!

[cjankowski23]

Compiled Resources for Content Guidelines
Resource List - Content Guidelines

Next step:
Share information.

[SamHyler]

@cjankowski23 can we have a look at this list next week and get it put into the Content Guidelines this month?