Google Ads Customer Match Device Id

Description

Creates (if needed) and send mobile device ids to a Google Ads customer match audience.

ADS_CUSTOMER_MATCH_MOBILE_DEVICE_ID_UPLOAD

Google Ads API token configured as a scheduler parameter (developer_token: XXXXXX)
Google Ads API Enabled in Google Cloud.

Column name	Type	Description	Requirement
mobile_device_id	STRING	Mobile device Id identifier (android AdId or IOS IDFA)	required

Metadata 1: audience list name (if it does not exist, it will be automatically created)
Metadata 2: ADD or REMOVE or REPLACE, if ADD, it will append the entries to the audience, if REMOVE, it will exclude them from the audience, if REPLACE, the audience will be erased before adding the entries into the audience
Metadata 3: Can be left empty
Metadata 4: app_id (i.e. com.mycompany.myapp). If empty, it will use the default app id defined on "Intro" tab
Metadata 5: Google Ads Account (Optional). Define a Google Ads Account Customer Id to override the Account Id defined in the General Configuration on the "Intro" tab. If the Account Id defined in the General Configuration is a Mcc account, the Mcc account will still be used for authentication, however the override Account Id will be used as the Customer Id.
Metadata 6: Membership lifespan (Optional, DEFAULT=10000 [Unlimited]). Sets how long in days your customers are kept in a Customer Match segment. It's only applied when creating a new list.

Don't forget to properly configure your app_id or the audience won't be able to find your users.