📄 Resume: SWE.pdf | MLE.pdf <- lookout for links to cool projects
-
👉 As a member of TikTok's monetization strategy team, my primary goal is to solve problems. Ads harm user experience and it's up to me to use all the systems and tools at my disposal to increase user retention while maintaining advertiser value growth. Success is measured in user metrics and advertiser value and all development must be backed by A/B Testing. Solutions I've worked on come in the form of:
- Using uplift modeling to predict user ad sensitivity and adjust advertising load accordingly.
- Using historical data to create frequency control mechanisms that reduce unecessary repeated exposures.
- Introducing external signals from pixel SDKs to rerank ads rankings to boost send to high lifetime value users while reducing send for the rest.
-
🤖 Previous summer I also worked at TikTok, as a Machine Learning Engineer at TikTok developing ML Ads Prediction models
-
🔭 Over the summer of 2020 I worked on a startup called AUXPAD Notes
-
🌱 I’m currently learning Long-term Memory in LLMs
-
💬 Ask me about my thoughts on novel notetaking solutions, favorite VR apps
-
🗺 Interested in exploring interactions to reconnect people of different politics
-
📫 Reach me at: [email protected], LinkedIn
