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Implement initial proposal for new userId module meta fields - prebid…
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…#5060 (prebid#5673)

* Implement initial proposal for new userId module meta fields

* Fix linting errors in sharedid md

* Migrate all meta data to userId files

* Fix linting issues in hadron.md

* fix table in mediawallah

* Fix dmd table

* Fix novatiq id table

* fix publisherlink table

* Fix liveramp table

* Fix trustpid table

* Fix yahoo table

* Fix yahoo table

* Remove empty line

* Remove empty line #2
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muuki88 authored Nov 28, 2024
1 parent 8b6c2cd commit 44c1b8e
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18 changes: 18 additions & 0 deletions _layouts/userid.html
Original file line number Diff line number Diff line change
Expand Up @@ -30,6 +30,24 @@
<p><a href="/dev-docs/modules/userId.html#user-id-sub-modules">Back to User ID Module</a></p>

<h2>{{ page.title }}</h2>
<table class="table table-bordered table-striped">
<tr>
<th class="pbTh">Module</th>
<td class="pbTd">{{ page.useridmodule }}</td>
</tr>
<tr>
<th class="pbTh">EID Source</th>
<td class="pbTd">{{ page.eidsource }}</td>
</tr>
<tr>
<th class="pbTh">bidRequest.userId</th>
<td class="pbTd">{{ page.bidRequestUserId }}</td>
</tr>
<tr>
<th class="pbTh">Example</th>
<td class="pbTd"><code>{{ page.example }}</code></td>
</tr>
</table>

{{content}}

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4 changes: 3 additions & 1 deletion dev-docs/modules/idLibrary.md
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Expand Up @@ -26,8 +26,9 @@ The module attempts to extract a persistant identifier in the following ways:

To get started, add the module to your Prebid.js wrapper. From the command line:

{: .alert.alert-info :}
```bash
gulp build --modules=idImportLibrary
```

## Application Flow

Expand All @@ -45,6 +46,7 @@ In the idLibrary module, the persistant id is fetched from the page and synced w
## Configuration

{: .table .table-bordered .table-striped }

| Param | Required | Description |
| --- | --- | --- |
| url | yes | The url endpoint is used to post the MD5 hasheds|
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64 changes: 14 additions & 50 deletions dev-docs/modules/userId.md
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Expand Up @@ -204,9 +204,22 @@ The corresponding user id object and the eids array will look like this:

{% assign userid_pages = site.pages | where: "layout", "userid" | sort_natural: "title" %}

<table class="table table-bordered table-striped">
<tr>
<th>ID System Name</th>
<th>Prebid.js Attr: bidRequest.userId</th>
<th>EID Source</th>
<th>Example</th>
</tr>
{% for page in userid_pages %}
<li><a href="/{{ page.path | replace: '.md', '.html'}}">{{page.title}}</a></li>
<tr>
<td><a href="/{{ page.path | replace: '.md', '.html'}}">{{page.title}}</a></td>
<td>{{page.bidRequestUserId}}</td>
<td>{{page.eidsource}}</td>
<td>{{page.example}}</td>
</tr>
{% endfor %}
</table>

## Bidder Adapter Implementation

Expand All @@ -218,53 +231,6 @@ To add a custom data type for the response of `pbjs.getUserIdsAsEids()`, see oth

Bidders that want to support the User ID module in Prebid.js need to update their bidder adapter to read the indicated bidRequest attributes and pass them to their endpoint.

{: .table .table-bordered .table-striped }
| ID System Name | ID System Host | Prebid.js Attr: bidRequest.userId. | EID Source | Example Value |
| --- | --- | --- | --- | --- | --- |
| 33Across ID | 33Across | 33acrossId | 33across.com | "1111" |
| Admixer ID | Admixer | admixerId | admixer.net | "1111" |
| adQuery QiD | adQuery | qid | adquery.io | "p9v2dpnuckkzhuc..." |
| Adriver ID | Adriver | adriverId | adriver.ru | "1111" |
| Adtelligent ID | Adtelligent | adtelligentId | adtelligent.com | `"1111"` |
| AMX ID | AMX | amxId | amxdt.net | "3ca11058-..." |
| BritePool ID | BritePool | britepoolid | britepool.com | "1111" |
| AudienceOne ID | DAC | dacId | dac.co.jp | {"id": "1111"} |
| DeepIntent ID | Deep Intent | deepintentId | deepintent.com | "1111" |
| DMD ID | DMD | dmdId | hcn.health | "1111" |
| ceeId | ceeId | ceeId | ceeid.eu | "111111" |
| Czech Ad ID | czechAdId | czechAdId | czechadid.cz | "1111" |
| CriteoID | Criteo | criteoId | criteo.com | "1111" |
| Fabrick ID | Neustar | fabrickId | neustar.biz | "1111" |
| FLoC ID | n/a | flocId | | |
| GrowthCode ID | GrowthCode | growthCodeId | growthcode.io | "1111" |
| Hadron ID | Audigent | hadronId | audigent.com | {"hadronId":"user-hadron-id", "auSeg":["segment1", "segment2"]} |
| ID+ | Zeotap | IDP | zeotap.com | "1111" |
| ID5 ID | ID5 | id5id | id5-sync.com | {uid: "1111", ext: { linkType: 2, abTestingControlGroup: false } } |
| IdentityLink | LiveRamp | idl_env | liveramp.com | "1111" |
| Intent IQ ID | Intent IQ | intentiqid | intentiq.com | "1111" |
| Kinesso ID | Kinesso | kpuid | kpuid.com | "1111" |
| LiveIntent ID | Live Intent | lipb.lipbid | liveintent.com | "1111" |
| Lotame Panorama ID | Lotame | lotamePanoramaId | crwdcntrl.net | "e4b9..." |
| MediaWallah OpenLink ID | MediaWallah | mwOpenLinkId | mediawallahscript.com | "1111" |
| merkleID | Merkle | merkleId | merkleinc.com | "1111" |
| naveggId | Navegg | naveggId | navegg.com | "1111" |
| netID | netID | netId | netid.de | "fH5A..." |
| Novatiq ID | Novatiq | novatiqId | novatiq.com | "1111" |
| Parrable ID | Parrable | parrableId | parrable.com | {"eid":"01.15946..."} |
| Publisher Link ID | n/a | publinkId | epsilon.com | |
| PubProvided ID | n/a | pubProvidedId | publisher domain | "1111" |
| Quantcast ID | n/a | quantcastId | quantcast.com | "1111" |
| Rewarded Interest ID | Rewarded Interest | rewardedInterestId | rewardedinterest.com | "1111" |
| Tapad ID | Tapad | tapadId | tapad.com | "1111" |
| Teads ID | Teads | teadsId | teads.com | "1111" |
| SharedID (PBJS 5.x) | n/a | pubcid | pubcid.org | "1111" |
| SharedID (PBJS 4.x)| Prebid | sharedid | sharedid.org | {"id":"01EAJWWN...", "third":"01EAJ..."} |
| Unified ID | Trade Desk | tdid | adserver.org | "1111" |
| ConnectID | Yahoo | connectId | yahoo.com | {"connectId": "72d04af6..."} |
| FreePass ID | FreePass | freepassId | | "1111" |
| UtiqMtp ID | Utiq | utiqMtpId | utiq-mtp.com | "1111" |
| Yandex ID | Yandex | yandexId | yandex.com | "11111111111111111" |

For example, the adapter code might do something like:

```javascript
Expand Down Expand Up @@ -355,8 +321,6 @@ If you're an ID provider that wants to get on this page:
* Add a new row to `/dev-docs/modules/userId.md#prebidjs-adapters`
* Submit a documentation Pull Request

<a name="getUserIds"></a>

## ESP Configurations

Google now supports Encrypted Signals for Publishers(ESP), a program that allows publishers can explicitly share encrypted signals on bid requests with third-party bidders. User ID modules now support code which will register the signal sources and encrypted signals are created and are sent to GAM request in a3p parameter. 'encryptedSignal' configuration under userSync Module will help to configure signal sources.
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4 changes: 4 additions & 0 deletions dev-docs/modules/userid-submodules/33across.md
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Expand Up @@ -3,6 +3,9 @@ layout: userid
title: 33Across ID
description: 33Across ID User ID sub-module
useridmodule: 33acrossIdSystem
bidRequestUserId: 33acrossId
eidsource: 33across.com
example: '"1111"'
---


Expand All @@ -21,6 +24,7 @@ gulp build --modules=33acrossIdSystem,userId
The following configuration parameters are available:

{: .table .table-bordered .table-striped }

| Param under userSync.userIds[] | Scope | Type | Description | Example |
| --- | --- | --- | --- | --- |
| name | Required | String | The name of this sub-module | `"33acrossId"` |
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7 changes: 6 additions & 1 deletion dev-docs/modules/userid-submodules/admixer.md
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Expand Up @@ -3,6 +3,9 @@ layout: userid
title: AdmixerID
description: AdmixerID User ID sub-module
useridmodule: admixerIdSystem
bidRequestUserId: admixerId
eidsource: admixer.net
example: '"1111"'
---


Expand All @@ -12,12 +15,14 @@ The Admixer privacy policy is at <https://admixer.com/privacy/>

Add Admixer ID module to your Prebid.js package with:

{: .alert.alert-info :}
```bash
gulp build --modules=admixerIdSystem
```

## AdmixerID Configuration

{: .table .table-bordered .table-striped }

| Param under userSync.userIds[] | Scope | Type | Description | Example |
| --- | --- | --- | --- | --- |
| name | Required | String | `"admixerId"` | `"admixerId"` |
Expand Down
3 changes: 3 additions & 0 deletions dev-docs/modules/userid-submodules/adquery.md
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Expand Up @@ -3,6 +3,9 @@ layout: userid
title: adQuery QiD
description: adQuery QiD User ID sub-module
useridmodule: adqueryIdSystem
bidRequestUserId: qid
eidsource: adquery.io
example: '"p9v2dpnuckkzhuc"'
---


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4 changes: 4 additions & 0 deletions dev-docs/modules/userid-submodules/adriver.md
Original file line number Diff line number Diff line change
Expand Up @@ -3,11 +3,15 @@ layout: userid
title: Adriver ID
description: Adriver ID User ID sub-module
useridmodule: adriverId
bidRequestUserId: adriverId
eidsource: adriver.ru
example: '"1111"'
---

## Adriver ID Configuration

{: .table .table-bordered .table-striped }

| Param under userSync.userIds[] | Scope | Type | Description | Example |
| --- | --- | --- | --- | --- |
| name | Required | String | The name of this module: `"adriverId"` | `"adriverId"` |
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6 changes: 5 additions & 1 deletion dev-docs/modules/userid-submodules/adtelligent.md
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Expand Up @@ -3,15 +3,19 @@ layout: userid
title: Adtelligent
description: Adtelligent User ID sub-module
useridmodule: adtelligentIdSystem
bidRequestUserId: adtelligentId
eidsource: adtelligent.com
example: '"1111"'
---


The [Adtelligent](https://adtelligent.com) ID system is a unique per-session user identifier for providing high quality DMP data for advertisers

Add it to your Prebid.js package with:

{: .alert.alert-info :}
```bash
gulp build --modules=userId,adtelligentIdSystem
```

## Adtelligent Configuration

Expand Down
3 changes: 3 additions & 0 deletions dev-docs/modules/userid-submodules/amxrtb.md
Original file line number Diff line number Diff line change
Expand Up @@ -3,6 +3,9 @@ layout: userid
title: AMX ID
description: AMX ID User ID sub-module
useridmodule: amxIdSystem
bidRequestUserId: amxId
eidsource: amxdt.net
example: '"3ca11058-..."'
---


Expand Down
7 changes: 6 additions & 1 deletion dev-docs/modules/userid-submodules/audienceone.md
Original file line number Diff line number Diff line change
Expand Up @@ -3,6 +3,9 @@ layout: userid
title: AudienceOne ID by DAC
description: AudienceOne ID by DAC User ID sub-module
useridmodule: dacIdSystem
bidRequestUserId: dacId
eidsource: dac.co.jp
example: {"id": "1111"}
---


Expand All @@ -11,12 +14,14 @@ Please visit [solutions.dac.co.jp/audienceone](https://solutions.dac.co.jp/audie

Add the AudienceOne ID to your Prebid.js Package with:

{: .alert.alert-info :}
```bash
gulp build --modules=dacIdSystem
```

## AudienceOne ID Configuration

{: .table .table-bordered .table-striped }

| Param under userSync.userIds[] | Scope | Type | Description | Example |
| --- | --- | --- | --- | --- |
| name | Required | String | The name of this module | `"dacId"` |
Expand Down
7 changes: 6 additions & 1 deletion dev-docs/modules/userid-submodules/britepool.md
Original file line number Diff line number Diff line change
Expand Up @@ -4,6 +4,9 @@ title: BritePool
description: BritePool User ID sub-module
useridmodule: britepoolIdSystem
enable_download: false
bidRequestUserId: britepoolid
eidsource: britepool.com
example: '"1111"'
---

{: .alert.alert-warning :}
Expand All @@ -14,8 +17,9 @@ integration partners (such as PubMatic), are able to maximize revenues without c

Add it to your Prebid.js package with:

{: .alert.alert-info :}
```bash
gulp build --modules=britepoolIdSystem
```

## BritePool Registration

Expand All @@ -24,6 +28,7 @@ Please reach out to [[email protected]](mailto:[email protected]) and requ
## BritePool Configuration

{: .table .table-bordered .table-striped }

| Param under userSync.userIds[] | Scope | Type | Description | Example |
| --- | --- | --- | --- | --- |
| name | Required | String | `"britepoolId"` | `"britepoolId"` |
Expand Down
4 changes: 4 additions & 0 deletions dev-docs/modules/userid-submodules/ceeIdSystem.md
Original file line number Diff line number Diff line change
Expand Up @@ -3,6 +3,9 @@ layout: userid
title: CEEIdSystem
description: CEEID User ID sub-module
useridmodule: ceeIdSystem
bidRequestUserId: ceeId
eidsource: ceeid.eu
example: '"1111"'
---

## Prebid Configuration
Expand All @@ -16,6 +19,7 @@ gulp build --modules=ceeIdSystem
## CEEID Configuration

{: .table .table-bordered .table-striped }

| Param under userSync.userIds[] | Scope | Type | Description | Example |
| --- | --- | --- | --- | --- |
| name | Required | String | The name of CEEID user ID module. | `"ceeId"` |
Expand Down
7 changes: 6 additions & 1 deletion dev-docs/modules/userid-submodules/cpexid.md
Original file line number Diff line number Diff line change
Expand Up @@ -3,16 +3,21 @@ layout: userid
title: Czech Ad ID (czechAdId)
description: Czech Ad ID (czechAdId) User ID sub-module
useridmodule: czechAdIdSystem
bidRequestUserId: czechAdId
eidsource: czechadid.cz
example: '"1111"'
---

Czech Ad ID is a joint project of publishers of the [CPEx alliance](https://www.cpex.cz/) and [Seznam.cz](https://www.seznam.cz). It is a deterministic user ID that offers cross-domain and cross-device identification. For more information see [czechadid.cz](https://www.czechadid.cz)).

{: .alert.alert-info :}
```bash
gulp build --modules=czechAdIdSystem
```

## czechAdId Configuration

{: .table .table-bordered .table-striped }

| Param under userSync.userIds[] | Scope | Type | Description | Example |
| --- | --- | --- | --- | --- |
| name | Required | String | The name of this module | `"czechAdId"` |
Expand Down
6 changes: 5 additions & 1 deletion dev-docs/modules/userid-submodules/criteo.md
Original file line number Diff line number Diff line change
Expand Up @@ -3,6 +3,9 @@ layout: userid
title: Criteo ID for Exchanges
description: Criteo ID for Exchanges User ID sub-module
useridmodule: criteoIdSystem
bidRequestUserId: criteoId
eidsource: criteo.com
example: '"1111"'
---


Expand All @@ -13,8 +16,9 @@ The Criteo privacy policy is at [www.criteo.com/privacy/](https://www.criteo.com

Add it to your Prebid.js package with:

{: .alert.alert-info :}
```bash
gulp build --modules=criteoIdSystem
```

## Criteo ID Configuration

Expand Down
4 changes: 4 additions & 0 deletions dev-docs/modules/userid-submodules/deepintent.md
Original file line number Diff line number Diff line change
Expand Up @@ -3,6 +3,9 @@ layout: userid
title: Deepintent
description: Deepintent User ID sub-module
useridmodule: deepintentDpesIdSystem
bidRequestUserId: deepintentId
eidsource: deepintent.com
example: '"1111"'
---


Expand All @@ -17,6 +20,7 @@ DPES ID is free to use and requires a simple registration with DeepIntent. Pleas
## Deepintent DPES ID Configuration

{: .table .table-bordered .table-striped }

| Param under userSync.userIds[] | Scope | Type | Description | Example |
| --- | --- | --- | --- | --- |
| name | Required | String | The name of this module: `"deepintentId"` | `"deepintentId"` |
Expand Down
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