Public Programme monthly reporting for Rosie Stanbury

[taceybadgerbrook]

Create regular monthly reporting framework to answer:

• Are these events successful?
• Should we continue with online events after the building opens or revert to in person?
• Are some events / some formats more successful than others?

Set up reporting, links to cover:

• usage of events (and exhibition pages) i.e. numbers of users or unique pageviews?
• number of people listening/ watch events
• possibly hours watch/listened
• possibly some indication about how people are listening/watching e.g. listen all the way through or just a bit
• possibly subdivide by types of events
• Podcast plays
• exhibitions when we’re open

[taceybadgerbrook]

To produce first draft by 16 March.

[jennpb]

@taceybadgerbrook Just a wee clarification. This monthly report isn't specifically about Seasons, but about the live programme as a whole. Not all events and exhibitions, online or otherwise, form part of a season.

The work to analyse the Being Human Now season will be a one-off piece of research and analysis.

[taceybadgerbrook]

@jennpb Thank you for the clarification.

So the one-off season work will be the analysis being conducted after April, then?

[jennpb]

Being Human Now is the one-off season work.

This ticket (as I read it), is the monthly reporting on live programme content.

[taceybadgerbrook]

All metrics up to date until end Feb. To be updated on 1/4 to include March.

[taceybadgerbrook]

Total page views | 234,413
Total reading time (h) | 2,869
Total users | 102,981
Total audio/podcast listens | 2,983

Total video plays (detail below)	82,938
being human now part 1 (Audio-described version available)	51,833
being human now part 2 (video)	24,040
D/deaf and Disabled Artists on Making Work Now	1,249
Condoms in the Kitchen	1,006
empathy in an age of division	771
curators introduce art (past event)	649
intensive care with dr gavin Francis	627
A Different Kind of Future with Heart n Soul	528
Supporting ourselves in changing times	477
The Surfaces of Skin and Screens	461
Changing Our Planet, Changing Our Minds	395
Monstrous Births in the Middle Ages	189
Young People, Mental Health and Recipes for Self-care	188
Faith-based Responses to Epidemics	169
Is Tear Gas as British as Tea?	116
Supporting Ourselves While Supporting Our Communities	109
Young People on Education and What We Learned From Lockdown	105
Considering the Source of Elizabeth Blackwell's 'A Curious Herbal'	26

[taceybadgerbrook]

The peak in page views and monthly users during October 2020 is due to users visiting the website to check on opening times, etc as the building reopened briefly during that month. The increases across all statistics during January 2021 were due to the launch of the What It Means To Be Human Now season on 18 December 2020.

[taceybadgerbrook]

Report to be refreshed with April figures first week of May.

[taceybadgerbrook]

Sharepoint link to report:
https://wellcomecloud.sharepoint.com/sites/wcdigitalexperience/_layouts/15/doc.aspx?sourcedoc={929ce26d-12d6-42a4-bd80-3fadc6998292}&action=edit