diff --git a/CoverageAggregator/pom.xml b/CoverageAggregator/pom.xml
index f2991a6b16ff..13ad2396ea83 100644
--- a/CoverageAggregator/pom.xml
+++ b/CoverageAggregator/pom.xml
@@ -21,7 +21,7 @@
 <dependency><groupId>com.google.cloud</groupId><artifactId>google-identity-accesscontextmanager</artifactId><version>1.4.2-SNAPSHOT</version></dependency>
 <dependency><groupId>com.google.cloud</groupId><artifactId>google-cloud-aiplatform</artifactId><version>3.2.1-SNAPSHOT</version></dependency>
 <dependency><groupId>com.google.analytics</groupId><artifactId>google-analytics-admin</artifactId><version>0.13.1-SNAPSHOT</version></dependency>
-<dependency><groupId>com.google.analytics</groupId><artifactId>google-analytics-data</artifactId><version>0.14.4</version></dependency>
+<dependency><groupId>com.google.analytics</groupId><artifactId>google-analytics-data</artifactId><version>0.14.4-SNAPSHOT</version></dependency>
 <dependency><groupId>com.google.cloud</groupId><artifactId>google-cloud-api-gateway</artifactId><version>2.3.3-SNAPSHOT</version></dependency>
 <dependency><groupId>com.google.cloud</groupId><artifactId>google-cloud-apigee-connect</artifactId><version>2.3.3-SNAPSHOT</version></dependency>
 <dependency><groupId>com.google.cloud</groupId><artifactId>google-cloud-apigee-registry</artifactId><version>0.3.0</version></dependency>
@@ -165,7 +165,7 @@
 <dependency><groupId>com.google.cloud</groupId><artifactId>google-identity-accesscontextmanager</artifactId><version>1.4.2-SNAPSHOT</version></dependency>
 <dependency><groupId>com.google.cloud</groupId><artifactId>google-cloud-aiplatform</artifactId><version>3.2.1-SNAPSHOT</version></dependency>
 <dependency><groupId>com.google.analytics</groupId><artifactId>google-analytics-admin</artifactId><version>0.13.1-SNAPSHOT</version></dependency>
-<dependency><groupId>com.google.analytics</groupId><artifactId>google-analytics-data</artifactId><version>0.14.4</version></dependency>
+<dependency><groupId>com.google.analytics</groupId><artifactId>google-analytics-data</artifactId><version>0.14.4-SNAPSHOT</version></dependency>
 <dependency><groupId>com.google.cloud</groupId><artifactId>google-cloud-api-gateway</artifactId><version>2.3.3-SNAPSHOT</version></dependency>
 <dependency><groupId>com.google.cloud</groupId><artifactId>google-cloud-apigee-connect</artifactId><version>2.3.3-SNAPSHOT</version></dependency>
 <dependency><groupId>com.google.cloud</groupId><artifactId>google-cloud-apigee-registry</artifactId><version>0.3.0</version></dependency>
diff --git a/java-analytics-data/google-analytics-data-bom/pom.xml b/java-analytics-data/google-analytics-data-bom/pom.xml
index 0729bab168c4..cf7ab801fd1f 100644
--- a/java-analytics-data/google-analytics-data-bom/pom.xml
+++ b/java-analytics-data/google-analytics-data-bom/pom.xml
@@ -57,7 +57,7 @@
       <dependency>
         <groupId>com.google.analytics</groupId>
         <artifactId>google-analytics-data</artifactId>
-        <version>0.14.4</version><!-- {x-version-update:google-analytics-data:current} -->
+        <version>0.14.4-SNAPSHOT</version><!-- {x-version-update:google-analytics-data:current} -->
       </dependency>
       <dependency>
         <groupId>com.google.api.grpc</groupId>
diff --git a/java-analytics-data/pom.xml b/java-analytics-data/pom.xml
index b0a73d49c997..a5cba392be29 100644
--- a/java-analytics-data/pom.xml
+++ b/java-analytics-data/pom.xml
@@ -61,7 +61,7 @@
       <dependency>
         <groupId>com.google.analytics</groupId>
         <artifactId>google-analytics-data</artifactId>
-        <version>0.14.4</version><!-- {x-version-update:google-analytics-data:current} -->
+        <version>0.14.4-SNAPSHOT</version><!-- {x-version-update:google-analytics-data:current} -->
       </dependency>
       <dependency>
         <groupId>com.google.api.grpc</groupId>
diff --git a/java-analytics-data/samples/install-without-bom/pom.xml b/java-analytics-data/samples/install-without-bom/pom.xml
index adcca5cec2fc..ef7cffdea49f 100644
--- a/java-analytics-data/samples/install-without-bom/pom.xml
+++ b/java-analytics-data/samples/install-without-bom/pom.xml
@@ -29,7 +29,7 @@
     <dependency>
       <groupId>com.google.analytics</groupId>
       <artifactId>google-analytics-data</artifactId>
-      <version>0.14.4</version>
+      <version>0.14.3</version>
     </dependency>
     <!-- [END analytics_data_install_without_bom] -->
     <dependency>
diff --git a/java-analytics-data/samples/snapshot/pom.xml b/java-analytics-data/samples/snapshot/pom.xml
index 8ef258b3db4e..cdc69b42ab05 100644
--- a/java-analytics-data/samples/snapshot/pom.xml
+++ b/java-analytics-data/samples/snapshot/pom.xml
@@ -40,7 +40,7 @@
     <dependency>
       <groupId>com.google.analytics</groupId>
       <artifactId>google-analytics-data</artifactId>
-      <version>0.14.4</version>
+      <version>0.14.4-SNAPSHOT</version>
     </dependency>
     <!-- {x-version-update-end} -->
     <dependency>
diff --git a/java-analytics-data/samples/snippets/pom.xml b/java-analytics-data/samples/snippets/pom.xml
index b0ca5683dc32..9d3c9245a01f 100644
--- a/java-analytics-data/samples/snippets/pom.xml
+++ b/java-analytics-data/samples/snippets/pom.xml
@@ -40,7 +40,7 @@
     <dependency>
       <groupId>com.google.analytics</groupId>
       <artifactId>google-analytics-data</artifactId>
-      <version>0.14.4</version>
+      <version>0.14.3</version>
     </dependency>
     <dependency>
       <groupId>com.google.auth</groupId>