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sirdataRtdProvider.js
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sirdataRtdProvider.js
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/**
* This module adds Sirdata provider to the real time data module
* and now supports Seller Defined Audience
* The {@link module:modules/realTimeData} module is required
* The module will fetch segments (user-centric) and categories (page-centric) from Sirdata server
* The module will automatically handle user's privacy and choice in California (IAB TL CCPA Framework) and in Europe (IAB EU TCF FOR GDPR)
* @module modules/sirdataRtdProvider
* @requires module:modules/realTimeData
*/
import adapterManager from '../src/adapterManager.js';
import { ajax } from '../src/ajax.js';
import {
deepAccess, checkCookieSupport, deepSetValue, hasDeviceAccess, inIframe, isEmpty,
logError, logInfo, mergeDeep
} from '../src/utils.js';
import { findIndex } from '../src/polyfill.js';
import { getGlobal } from '../src/prebidGlobal.js';
import { getRefererInfo } from '../src/refererDetection.js';
import { getStorageManager } from '../src/storageManager.js';
import { MODULE_TYPE_RTD } from '../src/activities/modules.js';
import { submodule } from '../src/hook.js';
/** @type {string} */
const MODULE_NAME = 'realTimeData';
const SUBMODULE_NAME = 'SirdataRTDModule';
const ORTB2_NAME = 'sirdata.com';
const LOG_PREFIX = 'Sirdata RTD: ';
const EUIDS_STORAGE_NAME = 'SDDAN';
// Get the cookie domain from the referer info or fallback to window location hostname
const cookieDomain = getRefererInfo().domain || window.location.hostname;
/** @type {number} */
const GVLID = 53;
/** @type {object} */
const STORAGE = getStorageManager({ moduleType: MODULE_TYPE_RTD, moduleName: SUBMODULE_NAME });
const bidderAliasRegistry = adapterManager.aliasRegistry || {};
const biddersId = { // Partner IDs mapping for different SSPs and DSPs
'criteo': 27443,
'openx': 30342,
'pubmatic': 30345,
'smaato': 27520,
'triplelift': 27518,
'yahoossp': 30339,
'rubicon': 27452,
'appnexus': 27446,
'gourmetads': 33394,
'mediasquare': 27878,
'smartadserver': 27440,
'proxistore': 27484,
'ix': 27248,
'sdRtdForGpt': 27449,
'smilewanted': 28690,
'taboola': 33379,
'ttd': 33382,
'zeta_global': 33385,
'teads': 33388,
'conversant': 33391,
'improvedigital': 33397,
'invibes': 33400,
'sublime': 33403,
'rtbhouse': 33406,
'zeta_global_ssp': 33385,
};
const eidsProvidersMap = {
'id5': 'id5-sync.com',
'id5id': 'id5-sync.com',
'id5_id': 'id5-sync.com',
'pubprovided_id': 'pubProvidedId',
'ppid': 'pubProvidedId',
'first-id.fr': 'pubProvidedId',
'sharedid': 'pubcid.org',
'publishercommonid': 'pubcid.org',
'pubcid.org': 'pubcid.org',
}
// params
let params = {
partnerId: 1,
key: 1,
actualUrl: getRefererInfo().stack.pop() || getRefererInfo().page,
cookieAccessGranted: false,
setGptKeyValues: true,
contextualMinRelevancyScore: 30,
preprod: false,
authorizedEids: ['pubProvidedId', 'id5-sync.com', 'pubcid.org'],
avoidPostContent: false,
sirdataDomain: 'cookieless-data.com',
bidders: []
};
/**
* Sets a cookie on the top-level domain
* @param {string} key - The cookie name
* @param {string} value - The cookie value
* @param {string} hostname - The hostname for setting the cookie
* @param {boolean} deleteCookie - The cookie must be deleted
* @returns {boolean} - True if the cookie was successfully set, otherwise false
*/
export function setCookieOnTopDomain(key, value, hostname, deleteCookie) {
const subDomains = hostname.split('.');
let expTime = new Date();
expTime.setTime(expTime.getTime() + (deleteCookie ? -1 : 365 * 24 * 60 * 60 * 1000)); // Set expiration time
for (let i = 0; i < subDomains.length; ++i) {
// Try to write the cookie on this subdomain (we want it to be stored only on the TLD+1)
const domain = subDomains.slice(subDomains.length - i - 1).join('.');
try {
STORAGE.setCookie(key, value, expTime.toUTCString(), 'Lax', '.' + domain);
// Try to read the cookie to check if we wrote it
if (STORAGE.getCookie(key, null) === value) return true; // Check if the cookie was set, and if so top domain was found. If deletion with expire date -1 will parse until complete host
} catch (e) {
logError(LOG_PREFIX, e);
}
}
return false;
}
/**
* Retrieves the UID from storage (cookies or local storage)
* @returns {Array|null} - Array of UID objects or null if no UID found
*/
export function getUidFromStorage() {
let cUid = STORAGE.getCookie(EUIDS_STORAGE_NAME, null);
let lsUid = STORAGE.getDataFromLocalStorage(EUIDS_STORAGE_NAME, null);
if (cUid && (!lsUid || cUid !== lsUid)) {
STORAGE.setDataInLocalStorage(EUIDS_STORAGE_NAME, cUid, null);
} else if (lsUid && !cUid) {
setCookieOnTopDomain(EUIDS_STORAGE_NAME, lsUid, cookieDomain, false);
cUid = lsUid;
}
return cUid ? [{ source: 'sddan.com', uids: [{ id: cUid, atype: 1 }] }] : null;
}
/**
* Sets the UID in storage (cookies and local storage)
* @param {string} sddanId - The UID to be set
* @returns {boolean} - True if the UID was successfully set, otherwise false
*/
export function setUidInStorage(sddanId) {
if (!sddanId) return false;
sddanId = encodeURI(sddanId.toString());
setCookieOnTopDomain(EUIDS_STORAGE_NAME, sddanId, cookieDomain, false);
STORAGE.setDataInLocalStorage(EUIDS_STORAGE_NAME, sddanId, null);
return true;
}
/**
* Merges and cleans objects from two eids arrays based on the 'source' and unique 'id' within the 'uids' array.
* Processes each array to add unique items or merge uids if the source already exists.
* @param {Array} euids1 - The first array to process and merge.
* @param {Array} euids2 - The second array to process and merge.
* @returns {Array} The merged array with unique sources and uid ids.
*/
export function mergeEuidsArrays(euids1, euids2) {
if (isEmpty(euids1)) return euids2;
if (isEmpty(euids2)) return euids1;
const mergedArray = [];
// Helper function to process each array
const processArray = (array) => {
array.forEach(item => {
if (item.uids) {
const foundIndex = findIndex(mergedArray, function (x) {
return x.source === item.source;
});
if (foundIndex !== -1) {
// Merge uids if the source is found
item.uids.forEach(uid => {
if (!mergedArray[foundIndex].uids.some(u => u.id === uid.id)) {
mergedArray[foundIndex].uids.push(uid);
}
});
} else {
// Add the entire item if the source does not exist
mergedArray.push({ ...item, uids: [...item.uids] });
}
}
});
};
// Process both euids1 and euids2
processArray(euids1);
processArray(euids2);
return mergedArray;
}
/**
* Handles data deletion request by removing stored EU IDs
* @param {Object} moduleConfig - The module configuration
* @returns {boolean} - True if data was deleted successfully
*/
export function onDataDeletionRequest(moduleConfig) {
if (moduleConfig && moduleConfig.params) {
setCookieOnTopDomain(EUIDS_STORAGE_NAME, '', window.location.hostname, true);
STORAGE.removeDataFromLocalStorage(EUIDS_STORAGE_NAME, null);
}
return !getUidFromStorage();
}
/**
* Sends the page content for semantic analysis to Sirdata's server.
* @param {string} postContentToken - The token required to post content.
* @param {string} actualUrl - The actual URL of the current page.
* @returns {boolean} - True if the content was sent successfully
*/
export function postContentForSemanticAnalysis(postContentToken, actualUrl) {
if (!postContentToken || !actualUrl) return false;
try {
let content = document.implementation.createHTMLDocument('');
// Clone the current document content to avoid altering the original page content
content.documentElement.innerHTML = document.documentElement.innerHTML;
// Sanitize the cloned content to remove unnecessary elements and PII
content = sanitizeContent(content);
// Serialize the sanitized content to a string
const payload = new XMLSerializer().serializeToString(content.documentElement);
if (payload && payload.length > 300 && payload.length < 300000) {
const url = `https://contextual.sirdata.io/api/v1/push/contextual?post_content_token=${postContentToken}&url=${encodeURIComponent(actualUrl)}`;
// Use the Beacon API if supported to send the payload
if ('sendBeacon' in navigator) {
// TODO FIX RULES VIOLATION
// eslint-disable-next-line prebid/no-member
navigator.sendBeacon(url, payload);
} else {
// Fallback to using AJAX if Beacon API is not supported
ajax(url, {}, payload, {
contentType: 'text/plain',
method: 'POST',
withCredentials: false, // No user-specific data is tied to the request
referrerPolicy: 'unsafe-url',
crossOrigin: true
});
}
}
} catch (e) {
logError(LOG_PREFIX, e);
return false;
}
return true;
}
/**
* Executes a callback function when the document is fully loaded.
* @param {function} callback - The function to execute when the document is ready.
*/
export function onDocumentReady(callback) {
if (typeof callback !== 'function') return false;
try {
if (document.readyState && document.readyState !== 'loading') {
callback();
} else if (typeof document.addEventListener === 'function') {
document.addEventListener('DOMContentLoaded', callback);
}
} catch (e) {
callback();
}
return true;
}
/**
* Removes Personally Identifiable Information (PII) from the content
* @param {string} content - The content to be sanitized
* @returns {string} - The sanitized content
*/
export function removePII(content) {
const patterns = [
/\b(?:\d{4}[ -]?){3}\d{4}\b/g, // Credit card numbers
/\b\d{10,12}\b/g, // US bank account numbers
/\b\d{5}\d{5}\d{11}\d{2}\b/g, // EU bank account numbers
/\b(\d{3}-\d{2}-\d{4}|\d{9}|\d{13}|\d{2} \d{2} \d{2} \d{3} \d{3} \d{3})\b/g, // SSN
/\b[A-Z]{1,2}\d{6,9}\b/g, // Passport numbers
/\b(\d{8,10}|\d{3}-\d{3}-\d{3}-\d{3}|\d{2} \d{2} \d{2} \d{3} \d{3})\b/g, // ID card numbers
/\b[A-Za-z0-9._%+-]+@[A-Za-z0-9.-]+\.[A-Z|a-z]{2,}\b/g, // Email addresses
/(\+?\d{1,3}[-.\s]?)?(\(?\d{2,3}\)?[-.\s]?)(\d{2}[-.\s]?){3,4}\d{2}/g // Phone numbers
];
patterns.forEach(pattern => {
content = content.replace(pattern, '');
});
return content;
}
/**
* Sanitizes the content by removing unnecessary elements and PII
* @param {Object} content - The content to be sanitized
* @returns {Object} - The sanitized content
*/
export function sanitizeContent(content) {
if (content && content.documentElement.textContent && content.documentElement.textContent.length > 500) {
// Reduce size by removing useless content
// Allowed tags
const allowedTags = [
'div', 'span', 'a', 'article', 'section', 'p', 'h1', 'h2', 'body', 'b', 'u', 'i', 'big', 'mark', 'ol', 'small', 'strong', 'blockquote',
'nav', 'menu', 'li', 'ul', 'ins', 'head', 'title', 'main', 'var', 'table', 'caption', 'colgroup', 'col', 'tr', 'td', 'th',
'summary', 'details', 'dl', 'dt', 'dd'
];
const processElement = (element) => {
Array.from(element.childNodes).reverse().forEach(child => {
if (child.nodeType === Node.ELEMENT_NODE) {
processElement(child);
Array.from(child.attributes).forEach(attr => {
// keeps only id attributes and class attribute if useful for contextualisation
if (attr.name === 'class' && !/^(main|article|product)/.test(attr.value)) {
child.removeAttribute(attr.name);
} else if (attr.name !== 'id') {
child.removeAttribute(attr.name);
}
});
if (!child.innerHTML.trim() || !allowedTags.includes(child.tagName.toLowerCase())) { // Keeps only allowed Tags (allowedTags)
child.remove();
}
}
});
};
const removeEmpty = (element) => { // remove empty tags
Array.from(element.childNodes).reverse().forEach(child => {
if (child.nodeType === Node.ELEMENT_NODE) {
removeEmpty(child);
if (!child.innerHTML.trim()) {
child.remove();
}
} else if (child.nodeType === Node.TEXT_NODE && !child.textContent.trim()) {
child.remove();
}
});
};
processElement(content.documentElement);
removeEmpty(content.documentElement);
// Clean any potential PII
content.documentElement.innerHTML = removePII(content.documentElement.innerHTML);
let htmlContent = content.documentElement.innerHTML;
// Remove HTML comments
// This regex removes HTML comments, including those that might not be properly closed
htmlContent = htmlContent.replace(/<!--[\s\S]*?(?:-->|$)/g, '');
// Remove multiple spaces
htmlContent = htmlContent.replace(/\s+/g, ' ');
// Remove spaces between tags
htmlContent = htmlContent.replace(/>\s+</g, '><');
// Assign the cleaned content
content.documentElement.innerHTML = htmlContent;
}
return content;
}
/**
* Fetches segments and categories from Sirdata server and processes the response
* @param {Object} reqBidsConfigObj - The bids configuration object
* @param {function} onDone - The callback function to be called upon completion
* @param {Object} moduleConfig - The module Config
* @param {Object} userConsent - The user consent information
*/
export function getSegmentsAndCategories(reqBidsConfigObj, onDone, moduleConfig, userConsent) {
logInfo(LOG_PREFIX, 'get Segments And Categories');
const adUnits = (reqBidsConfigObj && reqBidsConfigObj.adUnits) || getGlobal().adUnits;
if (!adUnits) {
logInfo(LOG_PREFIX, 'no ad unit, RTD processing is useless');
onDone();
return;
}
const gdprApplies = deepAccess(userConsent, 'gdpr.gdprApplies') ? userConsent.gdpr.gdprApplies : false;
const sirdataSubDomain = params.preprod ? 'kvt-preprod' : 'kvt';
let euids; // empty if no right to access device (publisher or user reject)
let privacySignals = '';
// Default global endpoint is cookie-based only if no rules falls into cookieless or consent has been given or GDPR doesn't apply
if (hasDeviceAccess() && !userConsent.coppa && (isEmpty(userConsent.usp) || userConsent.usp === -1 || (userConsent.usp[0] === '1' && (userConsent.usp[1] !== 'N' && userConsent.usp[2] !== 'Y'))) && (!gdprApplies || (deepAccess(userConsent, 'gdpr.vendorData.vendor.consents') && userConsent.gdpr.vendorData.vendor.consents[GVLID] && deepAccess(userConsent, 'gdpr.vendorData.purpose.consents') && userConsent.gdpr.vendorData.purpose.consents[1] && (userConsent.gdpr.vendorData.purpose.consents[2] || userConsent.gdpr.vendorData.purpose.consents[3]) && userConsent.gdpr.vendorData.purpose.consents[4])) && (isEmpty(userConsent.gpp) || userConsent.gpp.gppString) && checkCookieSupport()) {
params.sirdataDomain = 'sddan.com'; // cookie based domain
params.cookieAccessGranted = true; // cookies sent in request
if (gdprApplies && deepAccess(userConsent, 'gdpr.consentString')) {
privacySignals = `&gdpr=${gdprApplies}&gdpr_consent=${userConsent.gdpr.consentString}`;
} else if (!isEmpty(userConsent.usp)) {
privacySignals = `&ccpa_consent=${userConsent.usp.toString()}`;
} else if (deepAccess(userConsent, 'gpp.gppString')) {
const sid = deepAccess(userConsent, 'gpp.applicableSections') ? `&gpp_sid=${userConsent.gpp.applicableSections.join(',')}` : '';
privacySignals = `&gpp=${userConsent.gpp.gppString}${sid}`;
}
// Authorized EUIDS from storage and sync global for graph
euids = getUidFromStorage(); // Sirdata Id
if (!isEmpty(params.authorizedEids) && typeof getGlobal().getUserIds === 'function') {
let filteredEids = {};
const authorizedEids = params.authorizedEids;
const globalUserIds = getGlobal().getUserIds();
const globalUserIdsAsEids = getGlobal().getUserIdsAsEids();
const hasPubProvidedId = authorizedEids.indexOf('pubProvidedId') !== -1;
if (hasPubProvidedId && !isEmpty(globalUserIds.pubProvidedId)) { // Publisher allows pubProvidedId
filteredEids = mergeEuidsArrays(filteredEids, globalUserIds.pubProvidedId);
}
if (!hasPubProvidedId || authorizedEids.length > 1) { // Publisher allows other Id providers
const filteredGlobalEids = globalUserIdsAsEids.filter(entry => authorizedEids.includes(entry.source));
if (!isEmpty(filteredGlobalEids)) {
filteredEids = mergeEuidsArrays(filteredEids, filteredGlobalEids);
}
}
if (!isEmpty(filteredEids)) {
euids = mergeEuidsArrays(euids, filteredEids); // merge ids for graph id
}
}
}
const url = `https://${sirdataSubDomain}.${params.sirdataDomain}/api/v1/public/p/${params.partnerId.toString()}/d/${params.key.toString()}/s?callback=&allowed_post_content=${!params.avoidPostContent}${privacySignals}${params.actualUrl ? `&url=${encodeURIComponent(params.actualUrl)}` : ''}`;
const method = isEmpty(euids) ? 'GET' : 'POST';
const payload = isEmpty(euids) ? null : JSON.stringify({ external_ids: euids });
try {
ajax(url, {
success: function (response, req) {
if (req.status === 200) {
try {
const data = JSON.parse(response);
if (data && data.segments) {
addSegmentData(reqBidsConfigObj, data, adUnits, onDone);
} else {
onDone();
}
} catch (e) {
onDone();
logError(LOG_PREFIX, 'unable to parse Sirdata data' + e);
}
} else if (req.status === 204) {
onDone();
}
},
error: function () {
onDone();
logError(LOG_PREFIX, 'unable to get Sirdata data');
}
}, payload, {
contentType: 'text/plain',
method: method,
withCredentials: params.cookieAccessGranted,
referrerPolicy: 'unsafe-url',
crossOrigin: true
});
} catch (e) {
logError(LOG_PREFIX, e);
}
}
/**
* Pushes data to OpenRTB 2.5 fragments for the specified bidder
* @param {Object} ortb2Fragments - The OpenRTB 2.5 fragments
* @param {string} bidder - The bidder name
* @param {Object} data - The data to be pushed
* @param {number} segtaxid - The segment taxonomy ID
* @param {number} cattaxid - The category taxonomy ID
* @returns {boolean} - True if data was pushed successfully
*/
export function pushToOrtb2(ortb2Fragments, bidder, data, segtaxid, cattaxid) {
try {
if (!isEmpty(data.segments)) {
if (segtaxid) {
setOrtb2Sda(ortb2Fragments, bidder, 'user', data.segments, segtaxid);
} else {
setOrtb2(ortb2Fragments, bidder, 'user.ext.data', { sd_rtd: { segments: data.segments } });
}
}
if (!isEmpty(data.categories)) {
if (cattaxid) {
setOrtb2Sda(ortb2Fragments, bidder, 'site', data.categories, cattaxid);
} else {
setOrtb2(ortb2Fragments, bidder, 'site.ext.data', { sd_rtd: { categories: data.categories } });
}
}
if (!isEmpty(data.categories_score) && !cattaxid) {
setOrtb2(ortb2Fragments, bidder, 'site.ext.data', { sd_rtd: { categories_score: data.categories_score } });
}
} catch (e) {
logError(LOG_PREFIX, e);
}
return true;
}
/**
* Sets OpenRTB 2.5 Seller Defined Audiences (SDA) data
* @param {Object} ortb2Fragments - The OpenRTB 2.5 fragments
* @param {string} bidder - The bidder name
* @param {string} type - The type of data ('user' or 'site')
* @param {Array} segments - The segments to be set
* @param {number} segtaxValue - The segment taxonomy value
* @returns {boolean} - True if data was set successfully
*/
export function setOrtb2Sda(ortb2Fragments, bidder, type, segments, segtaxValue) {
try {
let ortb2Data = [{ name: ORTB2_NAME, segment: segments.map(segmentId => ({ id: segmentId })) }];
if (segtaxValue) ortb2Data[0].ext = { segtax: segtaxValue };
let ortb2Conf = (type === 'site') ? { site: { content: { data: ortb2Data } } } : { user: { data: ortb2Data } };
if (bidder) ortb2Conf = { [bidder]: ortb2Conf };
mergeDeep(ortb2Fragments, ortb2Conf);
} catch (e) {
logError(LOG_PREFIX, e);
}
return true;
}
/**
* Sets OpenRTB 2.5 data at the specified path
* @param {Object} ortb2Fragments - The OpenRTB 2.5 fragments
* @param {string} bidder - The bidder name
* @param {string} path - The path to set the data at
* @param {Object} segments - The segments to be set
* @returns {boolean} - True if data was set successfully
*/
export function setOrtb2(ortb2Fragments, bidder, path, segments) {
try {
if (isEmpty(segments)) return false;
let ortb2Conf = {};
deepSetValue(ortb2Conf, path, segments);
if (bidder) ortb2Conf = { [bidder]: ortb2Conf };
mergeDeep(ortb2Fragments, ortb2Conf);
} catch (e) {
logError(LOG_PREFIX, e);
}
return true;
}
/**
* Loads a custom function for processing ad unit data
* @param {function} todo - The custom function to be executed
* @param {Object} adUnit - The ad unit object
* @param {Object} list - The list of data
* @param {Object} data - The data object
* @param {Object} bid - The bid object
* @returns {boolean} - True if the function was executed successfully
*/
export function loadCustomFunction(todo, adUnit, list, data, bid) {
try {
if (typeof todo === 'function') todo(adUnit, list, data, bid);
} catch (e) {
logError(LOG_PREFIX, e);
}
return true;
}
/**
* Gets segments and categories array from the data object
* @param {Object} data - The data object
* @param {number} minScore - The minimum score threshold for contextual relevancy
* @param {string} pid - The partner ID (attributed by Sirdata to bidder)
* @returns {Object} - The segments and categories data
*/
export function getSegAndCatsArray(data, minScore, pid) {
let sirdataData = { segments: [], categories: [], categories_score: {} };
minScore = typeof minScore === 'number' ? minScore : 30;
const { cattaxid, segtaxid, segments } = data;
const contextualCategories = data.contextual_categories || {};
// parses contextual categories
try {
if (contextualCategories) {
for (let catId in contextualCategories) {
if (contextualCategories.hasOwnProperty(catId) && contextualCategories[catId]) {
let value = contextualCategories[catId];
if (value >= minScore && !sirdataData.categories.includes(catId)) {
if (pid === '27440' && cattaxid) { // Equativ only
sirdataData.categories.push(`${pid}cc${catId}`);
} else {
sirdataData.categories.push(catId.toString());
sirdataData.categories_score[catId] = value;
}
}
}
}
}
} catch (e) {
logError(LOG_PREFIX, e);
}
// parses user-centric segments (empty if no right to access device/process PII)
try {
if (segments) {
for (let segId in segments) {
if (segments.hasOwnProperty(segId) && segments[segId]) {
let id = segments[segId].toString();
if (pid === '27440' && segtaxid) { // Equativ only
sirdataData.segments.push(`${pid}us${id}`);
} else {
sirdataData.segments.push(id);
}
}
}
}
} catch (e) {
logError(LOG_PREFIX, e);
}
return sirdataData;
}
/**
* Applies Seller Defined Audience (SDA) data and specific data for the bidder
* @param {Object} data - The data object
* @param {Object} sirdataData - The Sirdata data object
* @param {boolean} biddersParamsExist - Flag indicating if bidder parameters exist
* @param {Object} reqBids - The request bids object
* @param {Object} bid - The bid object
* @param {number} bidderIndex - The bidder index
* @param {Object} adUnit - The ad unit object
* @param {string} aliasActualBidder - The bidder Alias
* @returns {Object} - The modified Sirdata data
*/
export function applySdaGetSpecificData(data, sirdataData, biddersParamsExist, reqBids, bid, bidderIndex, adUnit, aliasActualBidder) {
// Apply custom function or return Bidder Specific Data if publisher is ok
if (bidderIndex && params.bidders[bidderIndex]?.customFunction && typeof (params.bidders[bidderIndex]?.customFunction) === 'function') {
return loadCustomFunction(params.bidders[bidderIndex].customFunction, adUnit, sirdataData, data, bid);
}
// Only share Publisher SDA data if whitelisted
if (!biddersParamsExist || bidderIndex) {
// SDA Publisher
let sirdataDataForSDA = getSegAndCatsArray(data, params.contextualMinRelevancyScore, params.partnerId.toString());
pushToOrtb2(reqBids.ortb2Fragments?.bidder, bid.bidder, sirdataDataForSDA, data.segtaxid, data.cattaxid);
}
// Always share SDA for curation
if (!isEmpty(data.shared_taxonomy)) {
let curationId = (bidderIndex && params.bidders[bidderIndex]?.curationId) || biddersId[aliasActualBidder];
if (curationId && data.shared_taxonomy[curationId]) {
// Seller defined audience & bidder specific data
let curationData = getSegAndCatsArray(data.shared_taxonomy[curationId], params.contextualMinRelevancyScore, curationId.toString());
if (!isEmpty(curationData)) {
pushToOrtb2(reqBids.ortb2Fragments?.bidder, bid.bidder, curationData, data.shared_taxonomy[curationId].segtaxid, data.shared_taxonomy[curationId].cattaxid);
mergeDeep(sirdataData, curationData);
}
}
}
return sirdataData;
}
/**
* Adds segment data to the request bids object and processes the data
* @param {Object} reqBids - The request bids object
* @param {Object} data - The data object
* @param {Array} adUnits - The ad units array
* @param {function} onDone - The callback function to be called upon completion
* @returns {Array} - The ad units array
*/
export function addSegmentData(reqBids, data, adUnits, onDone) {
logInfo(LOG_PREFIX, 'Dispatch Segments And Categories');
const minScore = params.contextualMinRelevancyScore || 30;
let sirdataData = getSegAndCatsArray(data, minScore, '');
const biddersParamsExist = params.bidders.length > 0;
// Global ortb2 SDA
if (!isEmpty(data.global_taxonomy)) {
for (let i in data.global_taxonomy) {
let globalData;
if (!isEmpty(data.global_taxonomy[i])) {
globalData = getSegAndCatsArray(data.global_taxonomy[i], params.contextualMinRelevancyScore, '');
if (!isEmpty(globalData)) {
pushToOrtb2(reqBids.ortb2Fragments?.global, '', globalData, data.global_taxonomy[i].segtaxid, data.global_taxonomy[i].cattaxid);
}
}
}
}
// Google targeting
if (typeof window.googletag !== 'undefined' && params.setGptKeyValues) {
try {
const gptCurationId = params.gptCurationId || biddersId.sdRtdForGpt;
let sirdataMergedList = [...sirdataData.segments, ...sirdataData.categories];
if (gptCurationId && data.shared_taxonomy?.[gptCurationId]) {
const gamCurationData = getSegAndCatsArray(data.shared_taxonomy[gptCurationId], params.contextualMinRelevancyScore, '');
sirdataMergedList = [...sirdataMergedList, ...gamCurationData.segments, ...gamCurationData.categories];
}
window.googletag.cmd.push(() => {
window.googletag.pubads().getSlots().forEach(slot => {
if (typeof slot.setTargeting !== 'undefined' && sirdataMergedList.length > 0) {
slot.setTargeting('sd_rtd', sirdataMergedList);
}
});
});
} catch (e) {
logError(LOG_PREFIX, e);
}
}
adUnits.forEach(adUnit => {
return adUnit.bids?.forEach(bid => {
const bidderIndex = findIndex(params.bidders, function (i) { return i.bidder === bid.bidder; });
try {
const aliasActualBidder = bidderAliasRegistry[bid.bidder] || bid.bidder;
if (aliasActualBidder === 'appnexus') {
let xandrData = applySdaGetSpecificData(data, sirdataData, biddersParamsExist, reqBids, bid, bidderIndex, adUnit, aliasActualBidder);
// Surprisingly, to date Xandr doesn't support SDA, we need to set specific 'keywords' entries
if (xandrData.segments.length > 0) {
setOrtb2(reqBids.ortb2Fragments?.bidder, bid.bidder, 'user.keywords', `sd_rtd=${xandrData.segments.join(',sd_rtd=')}`);
}
if (xandrData.categories.length > 0) {
setOrtb2(reqBids.ortb2Fragments?.bidder, bid.bidder, 'site.content.keywords', `sd_rtd=${xandrData.categories.join(',sd_rtd=')}`);
}
} else {
applySdaGetSpecificData(data, sirdataData, biddersParamsExist, reqBids, bid, bidderIndex, adUnit, aliasActualBidder);
}
} catch (e) {
logError(LOG_PREFIX, e);
}
});
});
// Trigger onDone
onDone();
// Postprocessing: should we send async content to categorize content and/or store Sirdata ID (stored in 3PC) within local scope ?
if (params.sirdataDomain === 'sddan.com') { // Means consent has been given for device and content access
if (!isEmpty(data.sddan_id) && params.cookieAccessGranted) { // Device access allowed by publisher and cookies are supported
setUidInStorage(data.sddan_id); // Save Sirdata user ID
}
if (!params.avoidPostContent && params.actualUrl && !inIframe() && !isEmpty(data.post_content_token)) {
onDocumentReady(() => postContentForSemanticAnalysis(data.post_content_token, params.actualUrl));
}
}
return adUnits;
}
/**
* Initializes the module with the given configuration
* @param {Object} moduleConfig - The module configuration
* @returns {boolean} - True if the initialization was successful
*/
export function init(moduleConfig) {
logInfo(LOG_PREFIX, moduleConfig);
if (typeof (moduleConfig.params) !== 'object' || !moduleConfig.params.key) return false;
if (typeof (moduleConfig.params.authorizedEids) !== 'object' || !Array.isArray(moduleConfig.params.authorizedEids)) {
delete (moduleConfig.params.authorizedEids); // must be array of strings
} else {
// we need it if the publishers uses user Id module name instead of key or source
const resultSet = new Set(
moduleConfig.params.authorizedEids.map(item => {
const formattedItem = item.toLowerCase().replace(/\s+/g, '_'); // Normalize
return eidsProvidersMap[formattedItem] || formattedItem;
})
);
moduleConfig.params.authorizedEids = Array.from(resultSet);
}
if (typeof (moduleConfig.params.bidders) !== 'object' || !Array.isArray(moduleConfig.params.bidders)) delete (moduleConfig.params.bidders); // must be array of objects
delete (moduleConfig.params.sirdataDomain); // delete cookieless domain if specified => shouldn't be overridden by publisher
params = Object.assign({}, params, moduleConfig.params);
return true;
}
/**
* The Sirdata submodule definition
* @type {Object}
*/
export const sirdataSubmodule = {
name: SUBMODULE_NAME,
gvlid: GVLID,
init: init,
getBidRequestData: getSegmentsAndCategories
};
// Register the Sirdata submodule with the real time data module
submodule(MODULE_NAME, sirdataSubmodule);