diff --git a/.github/workflows/devui-ci.yml b/.github/workflows/devui-ci.yml
index 99d30451..4ec8c6df 100644
--- a/.github/workflows/devui-ci.yml
+++ b/.github/workflows/devui-ci.yml
@@ -7,6 +7,8 @@ on:
     # https://docs.github.com/en/actions/reference/workflow-syntax-for-github-actions#onpushpull_requestpaths
     paths:
       - 'packages/safe-apps-developer-ui/**'
+    tags:
+      - 'dev-ui/*'
   pull_request:
     branches:
       - master
@@ -72,11 +74,11 @@ jobs:
         run: aws s3 sync packages/safe-apps-developer-ui/build s3://${{ secrets.AWS_STAGING_BUCKET_NAME }}/current/safe-apps-developer-ui --delete
 
       - name: 'Prepare safe-apps-developer-ui for deploy to Production'
-        if: startsWith(github.ref, 'refs/tags/v')
+        if: startsWith(github.ref, 'refs/tags/dev-ui')
         run: aws s3 sync packages/safe-apps-developer-ui/build s3://${{ env.STAGING_BUCKET_NAME }}/releases/${{ github.event.release.tag_name }}/safe-apps-developer-ui --delete
 
       - name: 'Production deployment: Enable production deployment'
-        if: success() && startsWith(github.ref, 'refs/tags/v')
+        if: success() && startsWith(github.ref, 'refs/tags/dev-ui')
         run: bash .github/scripts/prepare_production_deployment.sh
         env:
           PROD_DEPLOYMENT_HOOK_TOKEN: ${{ secrets.PROD_DEPLOYMENT_HOOK_TOKEN }}