diff --git a/.gitignore b/.gitignore
index 4768aef..dabe4cd 100644
--- a/.gitignore
+++ b/.gitignore
@@ -2,5 +2,9 @@
 
 .idea/
 
+# Profiling Tools
+heaptrack*.zst
+!docs/**/heaptrack*.zst
+
 flamegraph.svg
 profile.json
diff --git a/Cargo.toml b/Cargo.toml
index da3b054..4e00c71 100644
--- a/Cargo.toml
+++ b/Cargo.toml
@@ -24,6 +24,11 @@ tracing-subscriber = { version = "0.3.18", features = ["env-filter"] }
 criterion = { version = "0.5.1", features = ["html_reports"] }
 test-log = { version = "0.2.16", features = ["trace"] }
 
+[profile.perf]
+# Profile for memory profiling
+inherits = "release"
+debug = true
+
 [[bench]]
 name = "bench_main"
 harness = false
\ No newline at end of file
diff --git a/Makefile.toml b/Makefile.toml
new file mode 100644
index 0000000..02492d1
--- /dev/null
+++ b/Makefile.toml
@@ -0,0 +1,44 @@
+[env]
+BENCHES_DATA_DIR = "${CARGO_MAKE_WORKING_DIRECTORY}/benches/data"
+BUILD_PROFILE_PERF = "perf"
+
+# ------------------------------------------------------
+# Group: Memory Profiling
+# ------------------------------------------------------
+[tasks.build-perf]
+description = "Build the perf release to profile against"
+command = "cargo"
+args = ["build", "--profile", "${BUILD_PROFILE_PERF}"]
+
+[tasks.heaptrack]
+description = "Run heaptrack"
+script = '''
+SIZE="${1:-10K}"
+TAG="${2:-$(date +"%Y-%m-%d_%H-%M-%S")}"
+
+if [ -z "${SIZE}" ] || [ -z "${TAG}" ]; then
+  echo "ERROR: Invalid or missing argument"
+  echo
+  echo "Usage:   cargo make mem-perf <SIZE> <TAG>"
+  echo "Example: cargo make mem-perf 1K optimized"
+  echo
+  exit 1
+fi
+
+SAMPLE_FILE="${BENCHES_DATA_DIR}/activities_${SIZE}.csv"
+if [ ! -f "$SAMPLE_FILE" ]; then
+  echo "ERROR: File '${SAMPLE_FILE}' does not exist."
+  echo
+  echo "Available sample files in '${DATA_DIR}':"
+  for file in ${BENCHES_DATA_DIR}/activities_*.csv; do
+    echo "• $(basename "$file")"
+  done
+  echo
+  exit 1
+fi
+
+OUTPUT_FILE="${CARGO_MAKE_WORKING_DIRECTORY}/heaptrack.${CARGO_MAKE_CRATE_NAME}.${SIZE}.${TAG}.zst"
+BINARY="${CARGO_MAKE_CRATE_TARGET_DIRECTORY}/${BUILD_PROFILE_PERF}/${CARGO_MAKE_CRATE_NAME}"
+
+heaptrack --output "${OUTPUT_FILE}" "${BINARY}" "${SAMPLE_FILE}"
+'''