diff --git a/src/netlify-identity.js b/src/netlify-identity.js
index 5eb08670f..1e5af4017 100644
--- a/src/netlify-identity.js
+++ b/src/netlify-identity.js
@@ -180,7 +180,7 @@ function runRoutes() {
 }
 
 function init(options = {}) {
-  const { APIUrl } = options;
+  const { APIUrl, logo = true } = options;
   const controlEls = document.querySelectorAll(
     "[data-netlify-identity-menu],[data-netlify-identity-button]"
   );
@@ -200,7 +200,7 @@ function init(options = {}) {
   });
 
   store.init(instantiateGotrue(APIUrl));
-  if (options.logo) store.modal.logo = options.logo;
+  store.modal.logo = logo;
   iframe = document.createElement("iframe");
   iframe.id = "netlify-identity-widget";
   iframe.onload = () => {