diff --git a/pkg/kv/kvclient/kvcoord/BUILD.bazel b/pkg/kv/kvclient/kvcoord/BUILD.bazel
index 533904e96765..0c5a1441fef1 100644
--- a/pkg/kv/kvclient/kvcoord/BUILD.bazel
+++ b/pkg/kv/kvclient/kvcoord/BUILD.bazel
@@ -73,6 +73,7 @@ go_library(
         "//pkg/util/grpcutil",
         "//pkg/util/hlc",
         "//pkg/util/iterutil",
+        "//pkg/util/limit",
         "//pkg/util/log",
         "//pkg/util/metric",
         "//pkg/util/pprofutil",
diff --git a/pkg/kv/kvclient/kvcoord/dist_sender_rangefeed.go b/pkg/kv/kvclient/kvcoord/dist_sender_rangefeed.go
index 97ee1c85e7a9..f00aee7c63ee 100644
--- a/pkg/kv/kvclient/kvcoord/dist_sender_rangefeed.go
+++ b/pkg/kv/kvclient/kvcoord/dist_sender_rangefeed.go
@@ -37,6 +37,7 @@ import (
 	"github.com/cockroachdb/cockroach/pkg/util/grpcutil"
 	"github.com/cockroachdb/cockroach/pkg/util/hlc"
 	"github.com/cockroachdb/cockroach/pkg/util/iterutil"
+	"github.com/cockroachdb/cockroach/pkg/util/limit"
 	"github.com/cockroachdb/cockroach/pkg/util/log"
 	"github.com/cockroachdb/cockroach/pkg/util/pprofutil"
 	"github.com/cockroachdb/cockroach/pkg/util/quotapool"
@@ -72,6 +73,14 @@ var catchupStartupRate = settings.RegisterIntSetting(
 	settings.WithPublic,
 )
 
+var catchupScanConcurrency = settings.RegisterIntSetting(
+	settings.ApplicationLevel,
+	"kv.rangefeed.catchup_scan_concurrency",
+	"number of catchup scans that a single rangefeed can execute concurrently; 0 implies unlimited",
+	8,
+	settings.NonNegativeInt,
+)
+
 var rangefeedRangeStuckThreshold = settings.RegisterDurationSetting(
 	settings.ApplicationLevel,
 	"kv.rangefeed.range_stuck_threshold",
@@ -220,7 +229,7 @@ func (ds *DistSender) RangeFeedSpans(
 		cfg.rangeObserver(rr.ForEachPartialRangefeed)
 	}
 
-	rl := newCatchupScanRateLimiter(&ds.st.SV)
+	rl := newCatchupScanRateLimiter(&ds.st.SV, cfg.useMuxRangeFeed)
 
 	if enableMuxRangeFeed && cfg.useMuxRangeFeed {
 		return muxRangeFeed(ctx, cfg, spans, ds, rr, rl, eventCh)
@@ -694,11 +703,13 @@ func (a *activeRangeFeed) acquireCatchupScanQuota(
 	ctx context.Context, rl *catchupScanRateLimiter, metrics *DistSenderRangeFeedMetrics,
 ) error {
 	// Indicate catchup scan is starting.
-	if err := rl.Pace(ctx); err != nil {
+	alloc, err := rl.Pace(ctx)
+	if err != nil {
 		return err
 	}
 	metrics.RangefeedCatchupRanges.Inc(1)
 	a.catchupRes = func() {
+		alloc.Release()
 		metrics.RangefeedCatchupRanges.Dec(1)
 	}
 
@@ -987,18 +998,48 @@ type catchupScanRateLimiter struct {
 	pacer *quotapool.RateLimiter
 	sv    *settings.Values
 	limit quotapool.Limit
+
+	// In addition to rate limiting catchup scans, a semaphore is used to restrict
+	// catchup scan concurrency for regular range feeds (catchupSem is nil for mux
+	// rangefeed).
+	// This additional limit is necessary due to the fact that regular
+	// rangefeed may buffer up to 2MB of data (or 128KB if
+	// useDedicatedRangefeedConnectionClass set to true) per rangefeed stream in the
+	// http2/gRPC buffers -- making OOMs likely if the consumer does not consume
+	// events quickly enough. See
+	// https://github.com/cockroachdb/cockroach/issues/74219 for details.
+	// TODO(yevgeniy): Drop this once regular rangefeed gets deprecated.
+	catchupSemLimit int
+	catchupSem      *limit.ConcurrentRequestLimiter
 }
 
-func newCatchupScanRateLimiter(sv *settings.Values) *catchupScanRateLimiter {
+func newCatchupScanRateLimiter(sv *settings.Values, useMuxRangeFeed bool) *catchupScanRateLimiter {
 	const slowAcquisitionThreshold = 5 * time.Second
 	lim := getCatchupRateLimit(sv)
-	return &catchupScanRateLimiter{
+
+	rl := &catchupScanRateLimiter{
 		sv:    sv,
 		limit: lim,
 		pacer: quotapool.NewRateLimiter(
 			"distSenderCatchupLimit", lim, 0, /* smooth rate limit without burst */
 			quotapool.OnSlowAcquisition(slowAcquisitionThreshold, logSlowCatchupScanAcquisition(slowAcquisitionThreshold))),
 	}
+
+	if !useMuxRangeFeed {
+		rl.catchupSemLimit = maxConcurrentCatchupScans(sv)
+		l := limit.MakeConcurrentRequestLimiter("distSenderCatchupLimit", rl.catchupSemLimit)
+		rl.catchupSem = &l
+	}
+
+	return rl
+}
+
+func maxConcurrentCatchupScans(sv *settings.Values) int {
+	l := catchupScanConcurrency.Get(sv)
+	if l == 0 {
+		return math.MaxInt
+	}
+	return int(l)
 }
 
 func getCatchupRateLimit(sv *settings.Values) quotapool.Limit {
@@ -1009,15 +1050,31 @@ func getCatchupRateLimit(sv *settings.Values) quotapool.Limit {
 }
 
 // Pace paces the catchup scan startup.
-func (rl *catchupScanRateLimiter) Pace(ctx context.Context) error {
+func (rl *catchupScanRateLimiter) Pace(ctx context.Context) (limit.Reservation, error) {
 	// Take opportunity to update limits if they have changed.
 	if lim := getCatchupRateLimit(rl.sv); lim != rl.limit {
 		rl.limit = lim
 		rl.pacer.UpdateLimit(lim, 0 /* smooth rate limit without burst */)
 	}
-	return rl.pacer.WaitN(ctx, 1)
+
+	if err := rl.pacer.WaitN(ctx, 1); err != nil {
+		return nil, err
+	}
+
+	// Regular rangefeed, in addition to pacing also acquires catchup scan quota.
+	if rl.catchupSem != nil {
+		// Take opportunity to update limits if they have changed.
+		if lim := maxConcurrentCatchupScans(rl.sv); lim != rl.catchupSemLimit {
+			rl.catchupSem.SetLimit(lim)
+		}
+		return rl.catchupSem.Begin(ctx)
+	}
+
+	return catchupAlloc(releaseNothing), nil
 }
 
+func releaseNothing() {}
+
 // logSlowCatchupScanAcquisition is a function returning a quotapool.SlowAcquisitionFunction.
 // It differs from the quotapool.LogSlowAcquisition in that only some of slow acquisition
 // events are logged to reduce log spam.
diff --git a/pkg/settings/registry.go b/pkg/settings/registry.go
index 8dc6df579bd3..dfec5294a751 100644
--- a/pkg/settings/registry.go
+++ b/pkg/settings/registry.go
@@ -222,7 +222,6 @@ var retiredSettings = map[InternalKey]struct{}{
 	"jobs.trace.force_dump_mode":                               {},
 	"timeseries.storage.30m_resolution_ttl":                    {},
 	"server.cpu_profile.enabled":                               {},
-	"kv.rangefeed.catchup_scan_concurrency":                    {},
 	"changefeed.lagging_ranges_threshold":                      {},
 	"changefeed.lagging_ranges_polling_rate":                   {},
 	"trace.jaeger.agent":                                       {},