diff --git a/go.mod b/go.mod
index 02f0c46f22e1c..7e920ac03208e 100644
--- a/go.mod
+++ b/go.mod
@@ -69,6 +69,8 @@ require (
 	github.com/mattn/go-sqlite3 v1.11.0
 	github.com/mcuadros/go-version v0.0.0-20190308113854-92cdf37c5b75
 	github.com/microcosm-cc/bluemonday v0.0.0-20161012083705-f77f16ffc87a
+	github.com/modern-go/concurrent v0.0.0-20180306012644-bacd9c7ef1dd // indirect
+	github.com/modern-go/reflect2 v1.0.1 // indirect
 	github.com/mschoch/smat v0.0.0-20160514031455-90eadee771ae // indirect
 	github.com/msteinert/pam v0.0.0-20151204160544-02ccfbfaf0cc
 	github.com/nfnt/resize v0.0.0-20160724205520-891127d8d1b5
diff --git a/models/webhook.go b/models/webhook.go
index 6f2162c799d2d..d3a8b52d86a02 100644
--- a/models/webhook.go
+++ b/models/webhook.go
@@ -6,34 +6,18 @@
 package models
 
 import (
-	"crypto/hmac"
-	"crypto/sha256"
-	"crypto/tls"
-	"encoding/hex"
 	"encoding/json"
 	"fmt"
-	"io/ioutil"
-	"net"
-	"net/http"
-	"net/url"
-	"strings"
 	"time"
 
-	"code.gitea.io/gitea/modules/git"
 	"code.gitea.io/gitea/modules/log"
 	"code.gitea.io/gitea/modules/setting"
 	api "code.gitea.io/gitea/modules/structs"
-	"code.gitea.io/gitea/modules/sync"
 	"code.gitea.io/gitea/modules/timeutil"
 
-	"github.com/gobwas/glob"
 	gouuid "github.com/satori/go.uuid"
-	"github.com/unknwon/com"
 )
 
-// HookQueue is a global queue of web hooks
-var HookQueue = sync.NewUniqueQueue(setting.Webhook.QueueLength)
-
 // HookContentType is the content type of a web hook
 type HookContentType int
 
@@ -227,13 +211,14 @@ func (w *Webhook) HasRepositoryEvent() bool {
 		(w.ChooseEvents && w.HookEvents.Repository)
 }
 
-func (w *Webhook) eventCheckers() []struct {
-	has func() bool
-	typ HookEventType
+// EventCheckers returns event checkers
+func (w *Webhook) EventCheckers() []struct {
+	Has  func() bool
+	Type HookEventType
 } {
 	return []struct {
-		has func() bool
-		typ HookEventType
+		Has  func() bool
+		Type HookEventType
 	}{
 		{w.HasCreateEvent, HookEventCreate},
 		{w.HasDeleteEvent, HookEventDelete},
@@ -251,29 +236,14 @@ func (w *Webhook) eventCheckers() []struct {
 func (w *Webhook) EventsArray() []string {
 	events := make([]string, 0, 7)
 
-	for _, c := range w.eventCheckers() {
-		if c.has() {
-			events = append(events, string(c.typ))
+	for _, c := range w.EventCheckers() {
+		if c.Has() {
+			events = append(events, string(c.Type))
 		}
 	}
 	return events
 }
 
-func (w *Webhook) checkBranch(branch string) bool {
-	if w.BranchFilter == "" || w.BranchFilter == "*" {
-		return true
-	}
-
-	g, err := glob.Compile(w.BranchFilter)
-	if err != nil {
-		// should not really happen as BranchFilter is validated
-		log.Error("CheckBranch failed: %s", err)
-		return false
-	}
-
-	return g.Match(branch)
-}
-
 // CreateWebhook creates a new web hook.
 func CreateWebhook(w *Webhook) error {
 	return createWebhook(x, w)
@@ -664,329 +634,20 @@ func UpdateHookTask(t *HookTask) error {
 	return err
 }
 
-// PrepareWebhook adds special webhook to task queue for given payload.
-func PrepareWebhook(w *Webhook, repo *Repository, event HookEventType, p api.Payloader) error {
-	return prepareWebhook(x, w, repo, event, p)
-}
-
-// getPayloadBranch returns branch for hook event, if applicable.
-func getPayloadBranch(p api.Payloader) string {
-	switch pp := p.(type) {
-	case *api.CreatePayload:
-		if pp.RefType == "branch" {
-			return pp.Ref
-		}
-	case *api.DeletePayload:
-		if pp.RefType == "branch" {
-			return pp.Ref
-		}
-	case *api.PushPayload:
-		if strings.HasPrefix(pp.Ref, git.BranchPrefix) {
-			return pp.Ref[len(git.BranchPrefix):]
-		}
-	}
-	return ""
-}
-
-func prepareWebhook(e Engine, w *Webhook, repo *Repository, event HookEventType, p api.Payloader) error {
-	for _, e := range w.eventCheckers() {
-		if event == e.typ {
-			if !e.has() {
-				return nil
-			}
-		}
-	}
-
-	// If payload has no associated branch (e.g. it's a new tag, issue, etc.),
-	// branch filter has no effect.
-	if branch := getPayloadBranch(p); branch != "" {
-		if !w.checkBranch(branch) {
-			log.Info("Branch %q doesn't match branch filter %q, skipping", branch, w.BranchFilter)
-			return nil
-		}
-	}
-
-	var payloader api.Payloader
-	var err error
-	// Use separate objects so modifications won't be made on payload on non-Gogs/Gitea type hooks.
-	switch w.HookTaskType {
-	case SLACK:
-		payloader, err = GetSlackPayload(p, event, w.Meta)
-		if err != nil {
-			return fmt.Errorf("GetSlackPayload: %v", err)
-		}
-	case DISCORD:
-		payloader, err = GetDiscordPayload(p, event, w.Meta)
-		if err != nil {
-			return fmt.Errorf("GetDiscordPayload: %v", err)
-		}
-	case DINGTALK:
-		payloader, err = GetDingtalkPayload(p, event, w.Meta)
-		if err != nil {
-			return fmt.Errorf("GetDingtalkPayload: %v", err)
-		}
-	case TELEGRAM:
-		payloader, err = GetTelegramPayload(p, event, w.Meta)
-		if err != nil {
-			return fmt.Errorf("GetTelegramPayload: %v", err)
-		}
-	case MSTEAMS:
-		payloader, err = GetMSTeamsPayload(p, event, w.Meta)
-		if err != nil {
-			return fmt.Errorf("GetMSTeamsPayload: %v", err)
-		}
-	default:
-		p.SetSecret(w.Secret)
-		payloader = p
-	}
-
-	var signature string
-	if len(w.Secret) > 0 {
-		data, err := payloader.JSONPayload()
-		if err != nil {
-			log.Error("prepareWebhooks.JSONPayload: %v", err)
-		}
-		sig := hmac.New(sha256.New, []byte(w.Secret))
-		_, err = sig.Write(data)
-		if err != nil {
-			log.Error("prepareWebhooks.sigWrite: %v", err)
-		}
-		signature = hex.EncodeToString(sig.Sum(nil))
-	}
-
-	if err = createHookTask(e, &HookTask{
-		RepoID:      repo.ID,
-		HookID:      w.ID,
-		Type:        w.HookTaskType,
-		URL:         w.URL,
-		Signature:   signature,
-		Payloader:   payloader,
-		HTTPMethod:  w.HTTPMethod,
-		ContentType: w.ContentType,
-		EventType:   event,
-		IsSSL:       w.IsSSL,
-	}); err != nil {
-		return fmt.Errorf("CreateHookTask: %v", err)
-	}
-	return nil
-}
-
-// PrepareWebhooks adds new webhooks to task queue for given payload.
-func PrepareWebhooks(repo *Repository, event HookEventType, p api.Payloader) error {
-	return prepareWebhooks(x, repo, event, p)
-}
-
-func prepareWebhooks(e Engine, repo *Repository, event HookEventType, p api.Payloader) error {
-	ws, err := getActiveWebhooksByRepoID(e, repo.ID)
-	if err != nil {
-		return fmt.Errorf("GetActiveWebhooksByRepoID: %v", err)
-	}
-
-	// check if repo belongs to org and append additional webhooks
-	if repo.mustOwner(e).IsOrganization() {
-		// get hooks for org
-		orgHooks, err := getActiveWebhooksByOrgID(e, repo.OwnerID)
-		if err != nil {
-			return fmt.Errorf("GetActiveWebhooksByOrgID: %v", err)
-		}
-		ws = append(ws, orgHooks...)
-	}
-
-	if len(ws) == 0 {
-		return nil
-	}
-
-	for _, w := range ws {
-		if err = prepareWebhook(e, w, repo, event, p); err != nil {
-			return err
-		}
-	}
-	return nil
-}
-
-func (t *HookTask) deliver() error {
-	t.IsDelivered = true
-
-	var req *http.Request
-	var err error
-
-	switch t.HTTPMethod {
-	case "":
-		log.Info("HTTP Method for webhook %d empty, setting to POST as default", t.ID)
-		fallthrough
-	case http.MethodPost:
-		switch t.ContentType {
-		case ContentTypeJSON:
-			req, err = http.NewRequest("POST", t.URL, strings.NewReader(t.PayloadContent))
-			if err != nil {
-				return err
-			}
-
-			req.Header.Set("Content-Type", "application/json")
-		case ContentTypeForm:
-			var forms = url.Values{
-				"payload": []string{t.PayloadContent},
-			}
-
-			req, err = http.NewRequest("POST", t.URL, strings.NewReader(forms.Encode()))
-			if err != nil {
-
-				return err
-			}
-
-			req.Header.Set("Content-Type", "application/x-www-form-urlencoded")
-		}
-	case http.MethodGet:
-		u, err := url.Parse(t.URL)
-		if err != nil {
-			return err
-		}
-		vals := u.Query()
-		vals["payload"] = []string{t.PayloadContent}
-		u.RawQuery = vals.Encode()
-		req, err = http.NewRequest("GET", u.String(), nil)
-		if err != nil {
-			return err
-		}
-	default:
-		return fmt.Errorf("Invalid http method for webhook: [%d] %v", t.ID, t.HTTPMethod)
-	}
-
-	req.Header.Add("X-Gitea-Delivery", t.UUID)
-	req.Header.Add("X-Gitea-Event", string(t.EventType))
-	req.Header.Add("X-Gitea-Signature", t.Signature)
-	req.Header.Add("X-Gogs-Delivery", t.UUID)
-	req.Header.Add("X-Gogs-Event", string(t.EventType))
-	req.Header.Add("X-Gogs-Signature", t.Signature)
-	req.Header["X-GitHub-Delivery"] = []string{t.UUID}
-	req.Header["X-GitHub-Event"] = []string{string(t.EventType)}
-
-	// Record delivery information.
-	t.RequestInfo = &HookRequest{
-		Headers: map[string]string{},
-	}
-	for k, vals := range req.Header {
-		t.RequestInfo.Headers[k] = strings.Join(vals, ",")
-	}
-
-	t.ResponseInfo = &HookResponse{
-		Headers: map[string]string{},
-	}
-
-	defer func() {
-		t.Delivered = time.Now().UnixNano()
-		if t.IsSucceed {
-			log.Trace("Hook delivered: %s", t.UUID)
-		} else {
-			log.Trace("Hook delivery failed: %s", t.UUID)
-		}
-
-		if err := UpdateHookTask(t); err != nil {
-			log.Error("UpdateHookTask [%d]: %v", t.ID, err)
-		}
-
-		// Update webhook last delivery status.
-		w, err := GetWebhookByID(t.HookID)
-		if err != nil {
-			log.Error("GetWebhookByID: %v", err)
-			return
-		}
-		if t.IsSucceed {
-			w.LastStatus = HookStatusSucceed
-		} else {
-			w.LastStatus = HookStatusFail
-		}
-		if err = UpdateWebhookLastStatus(w); err != nil {
-			log.Error("UpdateWebhookLastStatus: %v", err)
-			return
-		}
-	}()
-
-	resp, err := webhookHTTPClient.Do(req)
-	if err != nil {
-		t.ResponseInfo.Body = fmt.Sprintf("Delivery: %v", err)
-		return err
-	}
-	defer resp.Body.Close()
-
-	// Status code is 20x can be seen as succeed.
-	t.IsSucceed = resp.StatusCode/100 == 2
-	t.ResponseInfo.Status = resp.StatusCode
-	for k, vals := range resp.Header {
-		t.ResponseInfo.Headers[k] = strings.Join(vals, ",")
-	}
-
-	p, err := ioutil.ReadAll(resp.Body)
-	if err != nil {
-		t.ResponseInfo.Body = fmt.Sprintf("read body: %s", err)
-		return err
-	}
-	t.ResponseInfo.Body = string(p)
-	return nil
-}
-
-// DeliverHooks checks and delivers undelivered hooks.
-// TODO: shoot more hooks at same time.
-func DeliverHooks() {
+// FindUndeliveredHookTasks represents find the undelivered hook tasks
+func FindUndeliveredHookTasks() ([]*HookTask, error) {
 	tasks := make([]*HookTask, 0, 10)
-	err := x.Where("is_delivered=?", false).Find(&tasks)
-	if err != nil {
-		log.Error("DeliverHooks: %v", err)
-		return
-	}
-
-	// Update hook task status.
-	for _, t := range tasks {
-		if err = t.deliver(); err != nil {
-			log.Error("deliver: %v", err)
-		}
-	}
-
-	// Start listening on new hook requests.
-	for repoIDStr := range HookQueue.Queue() {
-		log.Trace("DeliverHooks [repo_id: %v]", repoIDStr)
-		HookQueue.Remove(repoIDStr)
-
-		repoID, err := com.StrTo(repoIDStr).Int64()
-		if err != nil {
-			log.Error("Invalid repo ID: %s", repoIDStr)
-			continue
-		}
-
-		tasks = make([]*HookTask, 0, 5)
-		if err := x.Where("repo_id=? AND is_delivered=?", repoID, false).Find(&tasks); err != nil {
-			log.Error("Get repository [%d] hook tasks: %v", repoID, err)
-			continue
-		}
-		for _, t := range tasks {
-			if err = t.deliver(); err != nil {
-				log.Error("deliver: %v", err)
-			}
-		}
+	if err := x.Where("is_delivered=?", false).Find(&tasks); err != nil {
+		return nil, err
 	}
+	return tasks, nil
 }
 
-var webhookHTTPClient *http.Client
-
-// InitDeliverHooks starts the hooks delivery thread
-func InitDeliverHooks() {
-	timeout := time.Duration(setting.Webhook.DeliverTimeout) * time.Second
-
-	webhookHTTPClient = &http.Client{
-		Transport: &http.Transport{
-			TLSClientConfig: &tls.Config{InsecureSkipVerify: setting.Webhook.SkipTLSVerify},
-			Proxy:           http.ProxyFromEnvironment,
-			Dial: func(netw, addr string) (net.Conn, error) {
-				conn, err := net.DialTimeout(netw, addr, timeout)
-				if err != nil {
-					return nil, err
-				}
-
-				return conn, conn.SetDeadline(time.Now().Add(timeout))
-
-			},
-		},
+// FindRepoUndeliveredHookTasks represents find the undelivered hook tasks of one repository
+func FindRepoUndeliveredHookTasks(repoID int64) ([]*HookTask, error) {
+	tasks := make([]*HookTask, 0, 5)
+	if err := x.Where("repo_id=? AND is_delivered=?", repoID, false).Find(&tasks); err != nil {
+		return nil, err
 	}
-
-	go DeliverHooks()
+	return tasks, nil
 }
diff --git a/models/webhook_test.go b/models/webhook_test.go
index 343000f5b59cb..7bdaadc5ae951 100644
--- a/models/webhook_test.go
+++ b/models/webhook_test.go
@@ -253,57 +253,3 @@ func TestUpdateHookTask(t *testing.T) {
 	assert.NoError(t, UpdateHookTask(hook))
 	AssertExistsAndLoadBean(t, hook)
 }
-
-func TestPrepareWebhooks(t *testing.T) {
-	assert.NoError(t, PrepareTestDatabase())
-
-	repo := AssertExistsAndLoadBean(t, &Repository{ID: 1}).(*Repository)
-	hookTasks := []*HookTask{
-		{RepoID: repo.ID, HookID: 1, EventType: HookEventPush},
-	}
-	for _, hookTask := range hookTasks {
-		AssertNotExistsBean(t, hookTask)
-	}
-	assert.NoError(t, PrepareWebhooks(repo, HookEventPush, &api.PushPayload{}))
-	for _, hookTask := range hookTasks {
-		AssertExistsAndLoadBean(t, hookTask)
-	}
-}
-
-func TestPrepareWebhooksBranchFilterMatch(t *testing.T) {
-	assert.NoError(t, PrepareTestDatabase())
-
-	repo := AssertExistsAndLoadBean(t, &Repository{ID: 2}).(*Repository)
-	hookTasks := []*HookTask{
-		{RepoID: repo.ID, HookID: 4, EventType: HookEventPush},
-	}
-	for _, hookTask := range hookTasks {
-		AssertNotExistsBean(t, hookTask)
-	}
-	// this test also ensures that * doesn't handle / in any special way (like shell would)
-	assert.NoError(t, PrepareWebhooks(repo, HookEventPush, &api.PushPayload{Ref: "refs/heads/feature/7791"}))
-	for _, hookTask := range hookTasks {
-		AssertExistsAndLoadBean(t, hookTask)
-	}
-}
-
-func TestPrepareWebhooksBranchFilterNoMatch(t *testing.T) {
-	assert.NoError(t, PrepareTestDatabase())
-
-	repo := AssertExistsAndLoadBean(t, &Repository{ID: 2}).(*Repository)
-	hookTasks := []*HookTask{
-		{RepoID: repo.ID, HookID: 4, EventType: HookEventPush},
-	}
-	for _, hookTask := range hookTasks {
-		AssertNotExistsBean(t, hookTask)
-	}
-	assert.NoError(t, PrepareWebhooks(repo, HookEventPush, &api.PushPayload{Ref: "refs/heads/fix_weird_bug"}))
-
-	for _, hookTask := range hookTasks {
-		AssertNotExistsBean(t, hookTask)
-	}
-}
-
-// TODO TestHookTask_deliver
-
-// TODO TestDeliverHooks
diff --git a/modules/notification/webhook/webhook.go b/modules/notification/webhook/webhook.go
index b4629ac56df57..e2874fae730a6 100644
--- a/modules/notification/webhook/webhook.go
+++ b/modules/notification/webhook/webhook.go
@@ -9,6 +9,7 @@ import (
 	"code.gitea.io/gitea/modules/log"
 	"code.gitea.io/gitea/modules/notification/base"
 	api "code.gitea.io/gitea/modules/structs"
+	webhook_module "code.gitea.io/gitea/modules/webhook"
 )
 
 type webhookNotifier struct {
@@ -43,7 +44,7 @@ func (m *webhookNotifier) NotifyIssueClearLabels(doer *models.User, issue *model
 			return
 		}
 
-		err = models.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
+		err = webhook_module.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
 			Action:      api.HookIssueLabelCleared,
 			Index:       issue.Index,
 			PullRequest: issue.PullRequest.APIFormat(),
@@ -51,7 +52,7 @@ func (m *webhookNotifier) NotifyIssueClearLabels(doer *models.User, issue *model
 			Sender:      doer.APIFormat(),
 		})
 	} else {
-		err = models.PrepareWebhooks(issue.Repo, models.HookEventIssues, &api.IssuePayload{
+		err = webhook_module.PrepareWebhooks(issue.Repo, models.HookEventIssues, &api.IssuePayload{
 			Action:     api.HookIssueLabelCleared,
 			Index:      issue.Index,
 			Issue:      issue.APIFormat(),
@@ -62,7 +63,7 @@ func (m *webhookNotifier) NotifyIssueClearLabels(doer *models.User, issue *model
 	if err != nil {
 		log.Error("PrepareWebhooks [is_pull: %v]: %v", issue.IsPull, err)
 	} else {
-		go models.HookQueue.Add(issue.RepoID)
+		go webhook_module.HookQueue.Add(issue.RepoID)
 	}
 }
 
@@ -71,21 +72,21 @@ func (m *webhookNotifier) NotifyForkRepository(doer *models.User, oldRepo, repo
 	mode, _ := models.AccessLevel(doer, repo)
 
 	// forked webhook
-	if err := models.PrepareWebhooks(oldRepo, models.HookEventFork, &api.ForkPayload{
+	if err := webhook_module.PrepareWebhooks(oldRepo, models.HookEventFork, &api.ForkPayload{
 		Forkee: oldRepo.APIFormat(oldMode),
 		Repo:   repo.APIFormat(mode),
 		Sender: doer.APIFormat(),
 	}); err != nil {
 		log.Error("PrepareWebhooks [repo_id: %d]: %v", oldRepo.ID, err)
 	} else {
-		go models.HookQueue.Add(oldRepo.ID)
+		go webhook_module.HookQueue.Add(oldRepo.ID)
 	}
 
 	u := repo.MustOwner()
 
 	// Add to hook queue for created repo after session commit.
 	if u.IsOrganization() {
-		if err := models.PrepareWebhooks(repo, models.HookEventRepository, &api.RepositoryPayload{
+		if err := webhook_module.PrepareWebhooks(repo, models.HookEventRepository, &api.RepositoryPayload{
 			Action:       api.HookRepoCreated,
 			Repository:   repo.APIFormat(models.AccessModeOwner),
 			Organization: u.APIFormat(),
@@ -93,7 +94,7 @@ func (m *webhookNotifier) NotifyForkRepository(doer *models.User, oldRepo, repo
 		}); err != nil {
 			log.Error("PrepareWebhooks [repo_id: %d]: %v", repo.ID, err)
 		} else {
-			go models.HookQueue.Add(repo.ID)
+			go webhook_module.HookQueue.Add(repo.ID)
 		}
 	}
 }
@@ -101,7 +102,7 @@ func (m *webhookNotifier) NotifyForkRepository(doer *models.User, oldRepo, repo
 func (m *webhookNotifier) NotifyCreateRepository(doer *models.User, u *models.User, repo *models.Repository) {
 	// Add to hook queue for created repo after session commit.
 	if u.IsOrganization() {
-		if err := models.PrepareWebhooks(repo, models.HookEventRepository, &api.RepositoryPayload{
+		if err := webhook_module.PrepareWebhooks(repo, models.HookEventRepository, &api.RepositoryPayload{
 			Action:       api.HookRepoCreated,
 			Repository:   repo.APIFormat(models.AccessModeOwner),
 			Organization: u.APIFormat(),
@@ -109,7 +110,7 @@ func (m *webhookNotifier) NotifyCreateRepository(doer *models.User, u *models.Us
 		}); err != nil {
 			log.Error("PrepareWebhooks [repo_id: %d]: %v", repo.ID, err)
 		} else {
-			go models.HookQueue.Add(repo.ID)
+			go webhook_module.HookQueue.Add(repo.ID)
 		}
 	}
 }
@@ -118,7 +119,7 @@ func (m *webhookNotifier) NotifyDeleteRepository(doer *models.User, repo *models
 	u := repo.MustOwner()
 
 	if u.IsOrganization() {
-		if err := models.PrepareWebhooks(repo, models.HookEventRepository, &api.RepositoryPayload{
+		if err := webhook_module.PrepareWebhooks(repo, models.HookEventRepository, &api.RepositoryPayload{
 			Action:       api.HookRepoDeleted,
 			Repository:   repo.APIFormat(models.AccessModeOwner),
 			Organization: u.APIFormat(),
@@ -126,7 +127,7 @@ func (m *webhookNotifier) NotifyDeleteRepository(doer *models.User, repo *models
 		}); err != nil {
 			log.Error("PrepareWebhooks [repo_id: %d]: %v", repo.ID, err)
 		}
-		go models.HookQueue.Add(repo.ID)
+		go webhook_module.HookQueue.Add(repo.ID)
 	}
 }
 
@@ -151,7 +152,7 @@ func (m *webhookNotifier) NotifyIssueChangeAssignee(doer *models.User, issue *mo
 			apiPullRequest.Action = api.HookIssueAssigned
 		}
 		// Assignee comment triggers a webhook
-		if err := models.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, apiPullRequest); err != nil {
+		if err := webhook_module.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, apiPullRequest); err != nil {
 			log.Error("PrepareWebhooks [is_pull: %v, remove_assignee: %v]: %v", issue.IsPull, removed, err)
 			return
 		}
@@ -169,13 +170,13 @@ func (m *webhookNotifier) NotifyIssueChangeAssignee(doer *models.User, issue *mo
 			apiIssue.Action = api.HookIssueAssigned
 		}
 		// Assignee comment triggers a webhook
-		if err := models.PrepareWebhooks(issue.Repo, models.HookEventIssues, apiIssue); err != nil {
+		if err := webhook_module.PrepareWebhooks(issue.Repo, models.HookEventIssues, apiIssue); err != nil {
 			log.Error("PrepareWebhooks [is_pull: %v, remove_assignee: %v]: %v", issue.IsPull, removed, err)
 			return
 		}
 	}
 
-	go models.HookQueue.Add(issue.RepoID)
+	go webhook_module.HookQueue.Add(issue.RepoID)
 }
 
 func (m *webhookNotifier) NotifyIssueChangeTitle(doer *models.User, issue *models.Issue, oldTitle string) {
@@ -187,7 +188,7 @@ func (m *webhookNotifier) NotifyIssueChangeTitle(doer *models.User, issue *model
 			return
 		}
 		issue.PullRequest.Issue = issue
-		err = models.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
+		err = webhook_module.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
 			Action: api.HookIssueEdited,
 			Index:  issue.Index,
 			Changes: &api.ChangesPayload{
@@ -200,7 +201,7 @@ func (m *webhookNotifier) NotifyIssueChangeTitle(doer *models.User, issue *model
 			Sender:      doer.APIFormat(),
 		})
 	} else {
-		err = models.PrepareWebhooks(issue.Repo, models.HookEventIssues, &api.IssuePayload{
+		err = webhook_module.PrepareWebhooks(issue.Repo, models.HookEventIssues, &api.IssuePayload{
 			Action: api.HookIssueEdited,
 			Index:  issue.Index,
 			Changes: &api.ChangesPayload{
@@ -217,7 +218,7 @@ func (m *webhookNotifier) NotifyIssueChangeTitle(doer *models.User, issue *model
 	if err != nil {
 		log.Error("PrepareWebhooks [is_pull: %v]: %v", issue.IsPull, err)
 	} else {
-		go models.HookQueue.Add(issue.RepoID)
+		go webhook_module.HookQueue.Add(issue.RepoID)
 	}
 }
 
@@ -241,7 +242,7 @@ func (m *webhookNotifier) NotifyIssueChangeStatus(doer *models.User, issue *mode
 		} else {
 			apiPullRequest.Action = api.HookIssueReOpened
 		}
-		err = models.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, apiPullRequest)
+		err = webhook_module.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, apiPullRequest)
 	} else {
 		apiIssue := &api.IssuePayload{
 			Index:      issue.Index,
@@ -254,18 +255,18 @@ func (m *webhookNotifier) NotifyIssueChangeStatus(doer *models.User, issue *mode
 		} else {
 			apiIssue.Action = api.HookIssueReOpened
 		}
-		err = models.PrepareWebhooks(issue.Repo, models.HookEventIssues, apiIssue)
+		err = webhook_module.PrepareWebhooks(issue.Repo, models.HookEventIssues, apiIssue)
 	}
 	if err != nil {
 		log.Error("PrepareWebhooks [is_pull: %v, is_closed: %v]: %v", issue.IsPull, isClosed, err)
 	} else {
-		go models.HookQueue.Add(issue.Repo.ID)
+		go webhook_module.HookQueue.Add(issue.Repo.ID)
 	}
 }
 
 func (m *webhookNotifier) NotifyNewIssue(issue *models.Issue) {
 	mode, _ := models.AccessLevel(issue.Poster, issue.Repo)
-	if err := models.PrepareWebhooks(issue.Repo, models.HookEventIssues, &api.IssuePayload{
+	if err := webhook_module.PrepareWebhooks(issue.Repo, models.HookEventIssues, &api.IssuePayload{
 		Action:     api.HookIssueOpened,
 		Index:      issue.Index,
 		Issue:      issue.APIFormat(),
@@ -274,7 +275,7 @@ func (m *webhookNotifier) NotifyNewIssue(issue *models.Issue) {
 	}); err != nil {
 		log.Error("PrepareWebhooks: %v", err)
 	} else {
-		go models.HookQueue.Add(issue.RepoID)
+		go webhook_module.HookQueue.Add(issue.RepoID)
 	}
 }
 
@@ -283,7 +284,7 @@ func (m *webhookNotifier) NotifyIssueChangeContent(doer *models.User, issue *mod
 	var err error
 	if issue.IsPull {
 		issue.PullRequest.Issue = issue
-		err = models.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
+		err = webhook_module.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
 			Action: api.HookIssueEdited,
 			Index:  issue.Index,
 			Changes: &api.ChangesPayload{
@@ -296,7 +297,7 @@ func (m *webhookNotifier) NotifyIssueChangeContent(doer *models.User, issue *mod
 			Sender:      doer.APIFormat(),
 		})
 	} else {
-		err = models.PrepareWebhooks(issue.Repo, models.HookEventIssues, &api.IssuePayload{
+		err = webhook_module.PrepareWebhooks(issue.Repo, models.HookEventIssues, &api.IssuePayload{
 			Action: api.HookIssueEdited,
 			Index:  issue.Index,
 			Changes: &api.ChangesPayload{
@@ -312,7 +313,7 @@ func (m *webhookNotifier) NotifyIssueChangeContent(doer *models.User, issue *mod
 	if err != nil {
 		log.Error("PrepareWebhooks [is_pull: %v]: %v", issue.IsPull, err)
 	} else {
-		go models.HookQueue.Add(issue.RepoID)
+		go webhook_module.HookQueue.Add(issue.RepoID)
 	}
 }
 
@@ -332,7 +333,7 @@ func (m *webhookNotifier) NotifyUpdateComment(doer *models.User, c *models.Comme
 	}
 
 	mode, _ := models.AccessLevel(doer, c.Issue.Repo)
-	if err := models.PrepareWebhooks(c.Issue.Repo, models.HookEventIssueComment, &api.IssueCommentPayload{
+	if err := webhook_module.PrepareWebhooks(c.Issue.Repo, models.HookEventIssueComment, &api.IssueCommentPayload{
 		Action:  api.HookIssueCommentEdited,
 		Issue:   c.Issue.APIFormat(),
 		Comment: c.APIFormat(),
@@ -347,14 +348,14 @@ func (m *webhookNotifier) NotifyUpdateComment(doer *models.User, c *models.Comme
 	}); err != nil {
 		log.Error("PrepareWebhooks [comment_id: %d]: %v", c.ID, err)
 	} else {
-		go models.HookQueue.Add(c.Issue.Repo.ID)
+		go webhook_module.HookQueue.Add(c.Issue.Repo.ID)
 	}
 }
 
 func (m *webhookNotifier) NotifyCreateIssueComment(doer *models.User, repo *models.Repository,
 	issue *models.Issue, comment *models.Comment) {
 	mode, _ := models.AccessLevel(doer, repo)
-	if err := models.PrepareWebhooks(repo, models.HookEventIssueComment, &api.IssueCommentPayload{
+	if err := webhook_module.PrepareWebhooks(repo, models.HookEventIssueComment, &api.IssueCommentPayload{
 		Action:     api.HookIssueCommentCreated,
 		Issue:      issue.APIFormat(),
 		Comment:    comment.APIFormat(),
@@ -364,7 +365,7 @@ func (m *webhookNotifier) NotifyCreateIssueComment(doer *models.User, repo *mode
 	}); err != nil {
 		log.Error("PrepareWebhooks [comment_id: %d]: %v", comment.ID, err)
 	} else {
-		go models.HookQueue.Add(repo.ID)
+		go webhook_module.HookQueue.Add(repo.ID)
 	}
 }
 
@@ -385,7 +386,7 @@ func (m *webhookNotifier) NotifyDeleteComment(doer *models.User, comment *models
 
 	mode, _ := models.AccessLevel(doer, comment.Issue.Repo)
 
-	if err := models.PrepareWebhooks(comment.Issue.Repo, models.HookEventIssueComment, &api.IssueCommentPayload{
+	if err := webhook_module.PrepareWebhooks(comment.Issue.Repo, models.HookEventIssueComment, &api.IssueCommentPayload{
 		Action:     api.HookIssueCommentDeleted,
 		Issue:      comment.Issue.APIFormat(),
 		Comment:    comment.APIFormat(),
@@ -395,6 +396,6 @@ func (m *webhookNotifier) NotifyDeleteComment(doer *models.User, comment *models
 	}); err != nil {
 		log.Error("PrepareWebhooks [comment_id: %d]: %v", comment.ID, err)
 	} else {
-		go models.HookQueue.Add(comment.Issue.Repo.ID)
+		go webhook_module.HookQueue.Add(comment.Issue.Repo.ID)
 	}
 }
diff --git a/modules/repofiles/action.go b/modules/repofiles/action.go
index 9467e4fb72f5a..addbdb464c623 100644
--- a/modules/repofiles/action.go
+++ b/modules/repofiles/action.go
@@ -14,6 +14,7 @@ import (
 	"code.gitea.io/gitea/modules/log"
 	"code.gitea.io/gitea/modules/setting"
 	api "code.gitea.io/gitea/modules/structs"
+	"code.gitea.io/gitea/modules/webhook"
 )
 
 // CommitRepoActionOptions represent options of a new commit action.
@@ -112,7 +113,7 @@ func CommitRepoAction(opts CommitRepoActionOptions) error {
 	}
 
 	defer func() {
-		go models.HookQueue.Add(repo.ID)
+		go webhook.HookQueue.Add(repo.ID)
 	}()
 
 	apiPusher := pusher.APIFormat()
@@ -134,7 +135,7 @@ func CommitRepoAction(opts CommitRepoActionOptions) error {
 			if err != nil {
 				log.Error("GetBranchCommitID[%s]: %v", opts.RefFullName, err)
 			}
-			if err = models.PrepareWebhooks(repo, models.HookEventCreate, &api.CreatePayload{
+			if err = webhook.PrepareWebhooks(repo, models.HookEventCreate, &api.CreatePayload{
 				Ref:     refName,
 				Sha:     shaSum,
 				RefType: "branch",
@@ -148,7 +149,7 @@ func CommitRepoAction(opts CommitRepoActionOptions) error {
 	case models.ActionDeleteBranch: // Delete Branch
 		isHookEventPush = true
 
-		if err = models.PrepareWebhooks(repo, models.HookEventDelete, &api.DeletePayload{
+		if err = webhook.PrepareWebhooks(repo, models.HookEventDelete, &api.DeletePayload{
 			Ref:        refName,
 			RefType:    "branch",
 			PusherType: api.PusherTypeUser,
@@ -169,7 +170,7 @@ func CommitRepoAction(opts CommitRepoActionOptions) error {
 		if err != nil {
 			log.Error("GetTagCommitID[%s]: %v", opts.RefFullName, err)
 		}
-		if err = models.PrepareWebhooks(repo, models.HookEventCreate, &api.CreatePayload{
+		if err = webhook.PrepareWebhooks(repo, models.HookEventCreate, &api.CreatePayload{
 			Ref:     refName,
 			Sha:     shaSum,
 			RefType: "tag",
@@ -181,7 +182,7 @@ func CommitRepoAction(opts CommitRepoActionOptions) error {
 	case models.ActionDeleteTag: // Delete Tag
 		isHookEventPush = true
 
-		if err = models.PrepareWebhooks(repo, models.HookEventDelete, &api.DeletePayload{
+		if err = webhook.PrepareWebhooks(repo, models.HookEventDelete, &api.DeletePayload{
 			Ref:        refName,
 			RefType:    "tag",
 			PusherType: api.PusherTypeUser,
@@ -197,7 +198,7 @@ func CommitRepoAction(opts CommitRepoActionOptions) error {
 		if err != nil {
 			return err
 		}
-		if err = models.PrepareWebhooks(repo, models.HookEventPush, &api.PushPayload{
+		if err = webhook.PrepareWebhooks(repo, models.HookEventPush, &api.PushPayload{
 			Ref:        opts.RefFullName,
 			Before:     opts.OldCommitID,
 			After:      opts.NewCommitID,
diff --git a/modules/webhook/deliver.go b/modules/webhook/deliver.go
new file mode 100644
index 0000000000000..1b3da25d5e8f6
--- /dev/null
+++ b/modules/webhook/deliver.go
@@ -0,0 +1,208 @@
+// Copyright 2019 The Gitea Authors. All rights reserved.
+// Use of this source code is governed by a MIT-style
+// license that can be found in the LICENSE file.
+
+package webhook
+
+import (
+	"crypto/tls"
+	"fmt"
+	"io/ioutil"
+	"net"
+	"net/http"
+	"net/url"
+	"strings"
+	"time"
+
+	"code.gitea.io/gitea/models"
+	"code.gitea.io/gitea/modules/log"
+	"code.gitea.io/gitea/modules/setting"
+	"github.com/unknwon/com"
+)
+
+// Deliver deliver hook task
+func Deliver(t *models.HookTask) error {
+	t.IsDelivered = true
+
+	var req *http.Request
+	var err error
+
+	switch t.HTTPMethod {
+	case "":
+		log.Info("HTTP Method for webhook %d empty, setting to POST as default", t.ID)
+		fallthrough
+	case http.MethodPost:
+		switch t.ContentType {
+		case models.ContentTypeJSON:
+			req, err = http.NewRequest("POST", t.URL, strings.NewReader(t.PayloadContent))
+			if err != nil {
+				return err
+			}
+
+			req.Header.Set("Content-Type", "application/json")
+		case models.ContentTypeForm:
+			var forms = url.Values{
+				"payload": []string{t.PayloadContent},
+			}
+
+			req, err = http.NewRequest("POST", t.URL, strings.NewReader(forms.Encode()))
+			if err != nil {
+
+				return err
+			}
+
+			req.Header.Set("Content-Type", "application/x-www-form-urlencoded")
+		}
+	case http.MethodGet:
+		u, err := url.Parse(t.URL)
+		if err != nil {
+			return err
+		}
+		vals := u.Query()
+		vals["payload"] = []string{t.PayloadContent}
+		u.RawQuery = vals.Encode()
+		req, err = http.NewRequest("GET", u.String(), nil)
+		if err != nil {
+			return err
+		}
+	default:
+		return fmt.Errorf("Invalid http method for webhook: [%d] %v", t.ID, t.HTTPMethod)
+	}
+
+	req.Header.Add("X-Gitea-Delivery", t.UUID)
+	req.Header.Add("X-Gitea-Event", string(t.EventType))
+	req.Header.Add("X-Gitea-Signature", t.Signature)
+	req.Header.Add("X-Gogs-Delivery", t.UUID)
+	req.Header.Add("X-Gogs-Event", string(t.EventType))
+	req.Header.Add("X-Gogs-Signature", t.Signature)
+	req.Header["X-GitHub-Delivery"] = []string{t.UUID}
+	req.Header["X-GitHub-Event"] = []string{string(t.EventType)}
+
+	// Record delivery information.
+	t.RequestInfo = &models.HookRequest{
+		Headers: map[string]string{},
+	}
+	for k, vals := range req.Header {
+		t.RequestInfo.Headers[k] = strings.Join(vals, ",")
+	}
+
+	t.ResponseInfo = &models.HookResponse{
+		Headers: map[string]string{},
+	}
+
+	defer func() {
+		t.Delivered = time.Now().UnixNano()
+		if t.IsSucceed {
+			log.Trace("Hook delivered: %s", t.UUID)
+		} else {
+			log.Trace("Hook delivery failed: %s", t.UUID)
+		}
+
+		if err := models.UpdateHookTask(t); err != nil {
+			log.Error("UpdateHookTask [%d]: %v", t.ID, err)
+		}
+
+		// Update webhook last delivery status.
+		w, err := models.GetWebhookByID(t.HookID)
+		if err != nil {
+			log.Error("GetWebhookByID: %v", err)
+			return
+		}
+		if t.IsSucceed {
+			w.LastStatus = models.HookStatusSucceed
+		} else {
+			w.LastStatus = models.HookStatusFail
+		}
+		if err = models.UpdateWebhookLastStatus(w); err != nil {
+			log.Error("UpdateWebhookLastStatus: %v", err)
+			return
+		}
+	}()
+
+	resp, err := webhookHTTPClient.Do(req)
+	if err != nil {
+		t.ResponseInfo.Body = fmt.Sprintf("Delivery: %v", err)
+		return err
+	}
+	defer resp.Body.Close()
+
+	// Status code is 20x can be seen as succeed.
+	t.IsSucceed = resp.StatusCode/100 == 2
+	t.ResponseInfo.Status = resp.StatusCode
+	for k, vals := range resp.Header {
+		t.ResponseInfo.Headers[k] = strings.Join(vals, ",")
+	}
+
+	p, err := ioutil.ReadAll(resp.Body)
+	if err != nil {
+		t.ResponseInfo.Body = fmt.Sprintf("read body: %s", err)
+		return err
+	}
+	t.ResponseInfo.Body = string(p)
+	return nil
+}
+
+// DeliverHooks checks and delivers undelivered hooks.
+// TODO: shoot more hooks at same time.
+func DeliverHooks() {
+	tasks, err := models.FindUndeliveredHookTasks()
+	if err != nil {
+		log.Error("DeliverHooks: %v", err)
+		return
+	}
+
+	// Update hook task status.
+	for _, t := range tasks {
+		if err = Deliver(t); err != nil {
+			log.Error("deliver: %v", err)
+		}
+	}
+
+	// Start listening on new hook requests.
+	for repoIDStr := range HookQueue.Queue() {
+		log.Trace("DeliverHooks [repo_id: %v]", repoIDStr)
+		HookQueue.Remove(repoIDStr)
+
+		repoID, err := com.StrTo(repoIDStr).Int64()
+		if err != nil {
+			log.Error("Invalid repo ID: %s", repoIDStr)
+			continue
+		}
+
+		tasks, err := models.FindRepoUndeliveredHookTasks(repoID)
+		if err != nil {
+			log.Error("Get repository [%d] hook tasks: %v", repoID, err)
+			continue
+		}
+		for _, t := range tasks {
+			if err = Deliver(t); err != nil {
+				log.Error("deliver: %v", err)
+			}
+		}
+	}
+}
+
+var webhookHTTPClient *http.Client
+
+// InitDeliverHooks starts the hooks delivery thread
+func InitDeliverHooks() {
+	timeout := time.Duration(setting.Webhook.DeliverTimeout) * time.Second
+
+	webhookHTTPClient = &http.Client{
+		Transport: &http.Transport{
+			TLSClientConfig: &tls.Config{InsecureSkipVerify: setting.Webhook.SkipTLSVerify},
+			Proxy:           http.ProxyFromEnvironment,
+			Dial: func(netw, addr string) (net.Conn, error) {
+				conn, err := net.DialTimeout(netw, addr, timeout)
+				if err != nil {
+					return nil, err
+				}
+
+				return conn, conn.SetDeadline(time.Now().Add(timeout))
+
+			},
+		},
+	}
+
+	go DeliverHooks()
+}
diff --git a/modules/webhook/main_test.go b/modules/webhook/main_test.go
new file mode 100644
index 0000000000000..6cb0cffe494a1
--- /dev/null
+++ b/modules/webhook/main_test.go
@@ -0,0 +1,16 @@
+// Copyright 2019 The Gitea Authors. All rights reserved.
+// Use of this source code is governed by a MIT-style
+// license that can be found in the LICENSE file.
+
+package webhook
+
+import (
+	"path/filepath"
+	"testing"
+
+	"code.gitea.io/gitea/models"
+)
+
+func TestMain(m *testing.M) {
+	models.MainTest(m, filepath.Join("..", ".."))
+}
diff --git a/modules/webhook/webhook.go b/modules/webhook/webhook.go
new file mode 100644
index 0000000000000..da88c58c88bcd
--- /dev/null
+++ b/modules/webhook/webhook.go
@@ -0,0 +1,179 @@
+// Copyright 2019 The Gitea Authors. All rights reserved.
+// Use of this source code is governed by a MIT-style
+// license that can be found in the LICENSE file.
+
+package webhook
+
+import (
+	"crypto/hmac"
+	"crypto/sha256"
+	"encoding/hex"
+	"fmt"
+	"strings"
+
+	"code.gitea.io/gitea/models"
+	"code.gitea.io/gitea/modules/git"
+	"code.gitea.io/gitea/modules/log"
+	"code.gitea.io/gitea/modules/setting"
+	api "code.gitea.io/gitea/modules/structs"
+	"code.gitea.io/gitea/modules/sync"
+	"github.com/gobwas/glob"
+)
+
+// HookQueue is a global queue of web hooks
+var HookQueue = sync.NewUniqueQueue(setting.Webhook.QueueLength)
+
+// getPayloadBranch returns branch for hook event, if applicable.
+func getPayloadBranch(p api.Payloader) string {
+	switch pp := p.(type) {
+	case *api.CreatePayload:
+		if pp.RefType == "branch" {
+			return pp.Ref
+		}
+	case *api.DeletePayload:
+		if pp.RefType == "branch" {
+			return pp.Ref
+		}
+	case *api.PushPayload:
+		if strings.HasPrefix(pp.Ref, git.BranchPrefix) {
+			return pp.Ref[len(git.BranchPrefix):]
+		}
+	}
+	return ""
+}
+
+// PrepareWebhook adds special webhook to task queue for given payload.
+func PrepareWebhook(w *models.Webhook, repo *models.Repository, event models.HookEventType, p api.Payloader) error {
+	return prepareWebhook(w, repo, event, p)
+}
+
+func checkBranch(w *models.Webhook, branch string) bool {
+	if w.BranchFilter == "" || w.BranchFilter == "*" {
+		return true
+	}
+
+	g, err := glob.Compile(w.BranchFilter)
+	if err != nil {
+		// should not really happen as BranchFilter is validated
+		log.Error("CheckBranch failed: %s", err)
+		return false
+	}
+
+	return g.Match(branch)
+}
+
+func prepareWebhook(w *models.Webhook, repo *models.Repository, event models.HookEventType, p api.Payloader) error {
+	for _, e := range w.EventCheckers() {
+		if event == e.Type {
+			if !e.Has() {
+				return nil
+			}
+		}
+	}
+
+	// If payload has no associated branch (e.g. it's a new tag, issue, etc.),
+	// branch filter has no effect.
+	if branch := getPayloadBranch(p); branch != "" {
+		if !checkBranch(w, branch) {
+			log.Info("Branch %q doesn't match branch filter %q, skipping", branch, w.BranchFilter)
+			return nil
+		}
+	}
+
+	var payloader api.Payloader
+	var err error
+	// Use separate objects so modifications won't be made on payload on non-Gogs/Gitea type hooks.
+	switch w.HookTaskType {
+	case models.SLACK:
+		payloader, err = models.GetSlackPayload(p, event, w.Meta)
+		if err != nil {
+			return fmt.Errorf("GetSlackPayload: %v", err)
+		}
+	case models.DISCORD:
+		payloader, err = models.GetDiscordPayload(p, event, w.Meta)
+		if err != nil {
+			return fmt.Errorf("GetDiscordPayload: %v", err)
+		}
+	case models.DINGTALK:
+		payloader, err = models.GetDingtalkPayload(p, event, w.Meta)
+		if err != nil {
+			return fmt.Errorf("GetDingtalkPayload: %v", err)
+		}
+	case models.TELEGRAM:
+		payloader, err = models.GetTelegramPayload(p, event, w.Meta)
+		if err != nil {
+			return fmt.Errorf("GetTelegramPayload: %v", err)
+		}
+	case models.MSTEAMS:
+		payloader, err = models.GetMSTeamsPayload(p, event, w.Meta)
+		if err != nil {
+			return fmt.Errorf("GetMSTeamsPayload: %v", err)
+		}
+	default:
+		p.SetSecret(w.Secret)
+		payloader = p
+	}
+
+	var signature string
+	if len(w.Secret) > 0 {
+		data, err := payloader.JSONPayload()
+		if err != nil {
+			log.Error("prepareWebhooks.JSONPayload: %v", err)
+		}
+		sig := hmac.New(sha256.New, []byte(w.Secret))
+		_, err = sig.Write(data)
+		if err != nil {
+			log.Error("prepareWebhooks.sigWrite: %v", err)
+		}
+		signature = hex.EncodeToString(sig.Sum(nil))
+	}
+
+	if err = models.CreateHookTask(&models.HookTask{
+		RepoID:      repo.ID,
+		HookID:      w.ID,
+		Type:        w.HookTaskType,
+		URL:         w.URL,
+		Signature:   signature,
+		Payloader:   payloader,
+		HTTPMethod:  w.HTTPMethod,
+		ContentType: w.ContentType,
+		EventType:   event,
+		IsSSL:       w.IsSSL,
+	}); err != nil {
+		return fmt.Errorf("CreateHookTask: %v", err)
+	}
+	return nil
+}
+
+// PrepareWebhooks adds new webhooks to task queue for given payload.
+func PrepareWebhooks(repo *models.Repository, event models.HookEventType, p api.Payloader) error {
+	return prepareWebhooks(repo, event, p)
+}
+
+func prepareWebhooks(repo *models.Repository, event models.HookEventType, p api.Payloader) error {
+	ws, err := models.GetActiveWebhooksByRepoID(repo.ID)
+	if err != nil {
+		return fmt.Errorf("GetActiveWebhooksByRepoID: %v", err)
+	}
+
+	// check if repo belongs to org and append additional webhooks
+	if repo.MustOwner().IsOrganization() {
+		// get hooks for org
+		orgHooks, err := models.GetActiveWebhooksByOrgID(repo.OwnerID)
+		if err != nil {
+			return fmt.Errorf("GetActiveWebhooksByOrgID: %v", err)
+		}
+		ws = append(ws, orgHooks...)
+	}
+
+	if len(ws) == 0 {
+		return nil
+	}
+
+	for _, w := range ws {
+		if err = prepareWebhook(w, repo, event, p); err != nil {
+			return err
+		}
+	}
+	return nil
+}
diff --git a/modules/webhook/webhook_test.go b/modules/webhook/webhook_test.go
new file mode 100644
index 0000000000000..c944bc477d3bd
--- /dev/null
+++ b/modules/webhook/webhook_test.go
@@ -0,0 +1,67 @@
+// Copyright 2019 The Gitea Authors. All rights reserved.
+// Use of this source code is governed by a MIT-style
+// license that can be found in the LICENSE file.
+
+package webhook
+
+import (
+	"testing"
+
+	"code.gitea.io/gitea/models"
+	api "code.gitea.io/gitea/modules/structs"
+	"github.com/stretchr/testify/assert"
+)
+
+func TestPrepareWebhooks(t *testing.T) {
+	assert.NoError(t, models.PrepareTestDatabase())
+
+	repo := models.AssertExistsAndLoadBean(t, &models.Repository{ID: 1}).(*models.Repository)
+	hookTasks := []*models.HookTask{
+		{RepoID: repo.ID, HookID: 1, EventType: models.HookEventPush},
+	}
+	for _, hookTask := range hookTasks {
+		models.AssertNotExistsBean(t, hookTask)
+	}
+	assert.NoError(t, PrepareWebhooks(repo, models.HookEventPush, &api.PushPayload{}))
+	for _, hookTask := range hookTasks {
+		models.AssertExistsAndLoadBean(t, hookTask)
+	}
+}
+
+func TestPrepareWebhooksBranchFilterMatch(t *testing.T) {
+	assert.NoError(t, models.PrepareTestDatabase())
+
+	repo := models.AssertExistsAndLoadBean(t, &models.Repository{ID: 2}).(*models.Repository)
+	hookTasks := []*models.HookTask{
+		{RepoID: repo.ID, HookID: 4, EventType: models.HookEventPush},
+	}
+	for _, hookTask := range hookTasks {
+		models.AssertNotExistsBean(t, hookTask)
+	}
+	// this test also ensures that * doesn't handle / in any special way (like shell would)
+	assert.NoError(t, PrepareWebhooks(repo, models.HookEventPush, &api.PushPayload{Ref: "refs/heads/feature/7791"}))
+	for _, hookTask := range hookTasks {
+		models.AssertExistsAndLoadBean(t, hookTask)
+	}
+}
+
+func TestPrepareWebhooksBranchFilterNoMatch(t *testing.T) {
+	assert.NoError(t, models.PrepareTestDatabase())
+
+	repo := models.AssertExistsAndLoadBean(t, &models.Repository{ID: 2}).(*models.Repository)
+	hookTasks := []*models.HookTask{
+		{RepoID: repo.ID, HookID: 4, EventType: models.HookEventPush},
+	}
+	for _, hookTask := range hookTasks {
+		models.AssertNotExistsBean(t, hookTask)
+	}
+	assert.NoError(t, PrepareWebhooks(repo, models.HookEventPush, &api.PushPayload{Ref: "refs/heads/fix_weird_bug"}))
+
+	for _, hookTask := range hookTasks {
+		models.AssertNotExistsBean(t, hookTask)
+	}
+}
+
+// TODO TestHookTask_deliver
+
+// TODO TestDeliverHooks
diff --git a/routers/api/v1/repo/hook.go b/routers/api/v1/repo/hook.go
index 5c71262560bcb..56fc514508174 100644
--- a/routers/api/v1/repo/hook.go
+++ b/routers/api/v1/repo/hook.go
@@ -9,6 +9,7 @@ import (
 	"code.gitea.io/gitea/modules/context"
 	"code.gitea.io/gitea/modules/git"
 	api "code.gitea.io/gitea/modules/structs"
+	"code.gitea.io/gitea/modules/webhook"
 	"code.gitea.io/gitea/routers/api/v1/convert"
 	"code.gitea.io/gitea/routers/api/v1/utils"
 )
@@ -122,7 +123,7 @@ func TestHook(ctx *context.APIContext) {
 		return
 	}
 
-	if err := models.PrepareWebhook(hook, ctx.Repo.Repository, models.HookEventPush, &api.PushPayload{
+	if err := webhook.PrepareWebhook(hook, ctx.Repo.Repository, models.HookEventPush, &api.PushPayload{
 		Ref:    git.BranchPrefix + ctx.Repo.Repository.DefaultBranch,
 		Before: ctx.Repo.Commit.ID.String(),
 		After:  ctx.Repo.Commit.ID.String(),
@@ -136,7 +137,7 @@ func TestHook(ctx *context.APIContext) {
 		ctx.Error(500, "PrepareWebhook: ", err)
 		return
 	}
-	go models.HookQueue.Add(ctx.Repo.Repository.ID)
+	go webhook.HookQueue.Add(ctx.Repo.Repository.ID)
 	ctx.Status(204)
 }
 
diff --git a/routers/init.go b/routers/init.go
index bdd978d717abc..4623f02e66193 100644
--- a/routers/init.go
+++ b/routers/init.go
@@ -22,6 +22,7 @@ import (
 	"code.gitea.io/gitea/modules/setting"
 	"code.gitea.io/gitea/modules/ssh"
 	"code.gitea.io/gitea/modules/task"
+	"code.gitea.io/gitea/modules/webhook"
 	"code.gitea.io/gitea/services/mailer"
 	mirror_service "code.gitea.io/gitea/services/mirror"
 
@@ -101,7 +102,7 @@ func GlobalInit() {
 		issue_indexer.InitIssueIndexer(false)
 		models.InitRepoIndexer()
 		mirror_service.InitSyncMirrors()
-		models.InitDeliverHooks()
+		webhook.InitDeliverHooks()
 		models.InitTestPullRequests()
 		if err := task.Init(); err != nil {
 			log.Fatal("Failed to initialize task scheduler: %v", err)
diff --git a/routers/repo/pull.go b/routers/repo/pull.go
index 3defd04b1bd1b..d28ee0cfaf394 100644
--- a/routers/repo/pull.go
+++ b/routers/repo/pull.go
@@ -23,6 +23,7 @@ import (
 	"code.gitea.io/gitea/modules/notification"
 	"code.gitea.io/gitea/modules/setting"
 	"code.gitea.io/gitea/modules/util"
+	"code.gitea.io/gitea/modules/webhook"
 	"code.gitea.io/gitea/services/gitdiff"
 	pull_service "code.gitea.io/gitea/services/pull"
 	repo_service "code.gitea.io/gitea/services/repository"
@@ -823,7 +824,7 @@ func TriggerTask(ctx *context.Context) {
 
 	log.Trace("TriggerTask '%s/%s' by %s", repo.Name, branch, pusher.Name)
 
-	go models.HookQueue.Add(repo.ID)
+	go webhook.HookQueue.Add(repo.ID)
 	go pull_service.AddTestPullRequestTask(pusher, repo.ID, branch, true)
 	ctx.Status(202)
 }
diff --git a/routers/repo/webhook.go b/routers/repo/webhook.go
index 48b4e7afff66e..f89bce819081e 100644
--- a/routers/repo/webhook.go
+++ b/routers/repo/webhook.go
@@ -19,6 +19,7 @@ import (
 	"code.gitea.io/gitea/modules/git"
 	"code.gitea.io/gitea/modules/setting"
 	api "code.gitea.io/gitea/modules/structs"
+	"code.gitea.io/gitea/modules/webhook"
 
 	"github.com/unknwon/com"
 )
@@ -864,11 +865,11 @@ func TestWebhook(ctx *context.Context) {
 		Pusher: apiUser,
 		Sender: apiUser,
 	}
-	if err := models.PrepareWebhook(w, ctx.Repo.Repository, models.HookEventPush, p); err != nil {
+	if err := webhook.PrepareWebhook(w, ctx.Repo.Repository, models.HookEventPush, p); err != nil {
 		ctx.Flash.Error("PrepareWebhook: " + err.Error())
 		ctx.Status(500)
 	} else {
-		go models.HookQueue.Add(ctx.Repo.Repository.ID)
+		go webhook.HookQueue.Add(ctx.Repo.Repository.ID)
 		ctx.Flash.Info(ctx.Tr("repo.settings.webhook.test_delivery_success"))
 		ctx.Status(200)
 	}
diff --git a/services/issue/label.go b/services/issue/label.go
index b393e5d38c9c4..bb36d5849213b 100644
--- a/services/issue/label.go
+++ b/services/issue/label.go
@@ -9,6 +9,7 @@ import (
 	"code.gitea.io/gitea/modules/log"
 	"code.gitea.io/gitea/modules/notification"
 	api "code.gitea.io/gitea/modules/structs"
+	"code.gitea.io/gitea/modules/webhook"
 )
 
 func sendLabelUpdatedWebhook(issue *models.Issue, doer *models.User) {
@@ -34,7 +35,7 @@ func sendLabelUpdatedWebhook(issue *models.Issue, doer *models.User) {
 			log.Error("LoadIssue: %v", err)
 			return
 		}
-		err = models.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
+		err = webhook.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
 			Action:      api.HookIssueLabelUpdated,
 			Index:       issue.Index,
 			PullRequest: issue.PullRequest.APIFormat(),
@@ -42,7 +43,7 @@ func sendLabelUpdatedWebhook(issue *models.Issue, doer *models.User) {
 			Sender:      doer.APIFormat(),
 		})
 	} else {
-		err = models.PrepareWebhooks(issue.Repo, models.HookEventIssues, &api.IssuePayload{
+		err = webhook.PrepareWebhooks(issue.Repo, models.HookEventIssues, &api.IssuePayload{
 			Action:     api.HookIssueLabelUpdated,
 			Index:      issue.Index,
 			Issue:      issue.APIFormat(),
@@ -53,7 +54,7 @@ func sendLabelUpdatedWebhook(issue *models.Issue, doer *models.User) {
 	if err != nil {
 		log.Error("PrepareWebhooks [is_pull: %v]: %v", issue.IsPull, err)
 	} else {
-		go models.HookQueue.Add(issue.RepoID)
+		go webhook.HookQueue.Add(issue.RepoID)
 	}
 }
 
diff --git a/services/milestone/milestone.go b/services/milestone/milestone.go
index 68052e5a6ceff..d6d18ad9858b1 100644
--- a/services/milestone/milestone.go
+++ b/services/milestone/milestone.go
@@ -8,6 +8,7 @@ import (
 	"code.gitea.io/gitea/models"
 	"code.gitea.io/gitea/modules/log"
 	api "code.gitea.io/gitea/modules/structs"
+	"code.gitea.io/gitea/modules/webhook"
 )
 
 // ChangeMilestoneAssign changes assignment of milestone for issue.
@@ -34,7 +35,7 @@ func ChangeMilestoneAssign(issue *models.Issue, doer *models.User, oldMilestoneI
 			log.Error("LoadIssue: %v", err)
 			return
 		}
-		err = models.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
+		err = webhook.PrepareWebhooks(issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
 			Action:      hookAction,
 			Index:       issue.Index,
 			PullRequest: issue.PullRequest.APIFormat(),
@@ -42,7 +43,7 @@ func ChangeMilestoneAssign(issue *models.Issue, doer *models.User, oldMilestoneI
 			Sender:      doer.APIFormat(),
 		})
 	} else {
-		err = models.PrepareWebhooks(issue.Repo, models.HookEventIssues, &api.IssuePayload{
+		err = webhook.PrepareWebhooks(issue.Repo, models.HookEventIssues, &api.IssuePayload{
 			Action:     hookAction,
 			Index:      issue.Index,
 			Issue:      issue.APIFormat(),
@@ -53,7 +54,7 @@ func ChangeMilestoneAssign(issue *models.Issue, doer *models.User, oldMilestoneI
 	if err != nil {
 		log.Error("PrepareWebhooks [is_pull: %v]: %v", issue.IsPull, err)
 	} else {
-		go models.HookQueue.Add(issue.RepoID)
+		go webhook.HookQueue.Add(issue.RepoID)
 	}
 	return nil
 }
diff --git a/services/mirror/sync.go b/services/mirror/sync.go
index 4bc153b47fe82..1bf36f5760b23 100644
--- a/services/mirror/sync.go
+++ b/services/mirror/sync.go
@@ -11,6 +11,7 @@ import (
 	"code.gitea.io/gitea/models"
 	"code.gitea.io/gitea/modules/setting"
 	api "code.gitea.io/gitea/modules/structs"
+	"code.gitea.io/gitea/modules/webhook"
 )
 
 func syncAction(opType models.ActionType, repo *models.Repository, refName string, data []byte) error {
@@ -28,7 +29,7 @@ func syncAction(opType models.ActionType, repo *models.Repository, refName strin
 	}
 
 	defer func() {
-		go models.HookQueue.Add(repo.ID)
+		go webhook.HookQueue.Add(repo.ID)
 	}()
 
 	return nil
@@ -55,7 +56,7 @@ func SyncPushAction(repo *models.Repository, opts SyncPushActionOptions) error {
 
 	opts.Commits.CompareURL = repo.ComposeCompareURL(opts.OldCommitID, opts.NewCommitID)
 	apiPusher := repo.MustOwner().APIFormat()
-	if err := models.PrepareWebhooks(repo, models.HookEventPush, &api.PushPayload{
+	if err := webhook.PrepareWebhooks(repo, models.HookEventPush, &api.PushPayload{
 		Ref:        opts.RefName,
 		Before:     opts.OldCommitID,
 		After:      opts.NewCommitID,
diff --git a/services/pull/merge.go b/services/pull/merge.go
index 2e093eef86afd..f13638c29249b 100644
--- a/services/pull/merge.go
+++ b/services/pull/merge.go
@@ -23,6 +23,7 @@ import (
 	"code.gitea.io/gitea/modules/setting"
 	api "code.gitea.io/gitea/modules/structs"
 	"code.gitea.io/gitea/modules/timeutil"
+	"code.gitea.io/gitea/modules/webhook"
 
 	"github.com/mcuadros/go-version"
 )
@@ -360,7 +361,7 @@ func Merge(pr *models.PullRequest, doer *models.User, baseGitRepo *git.Repositor
 	}
 
 	mode, _ := models.AccessLevel(doer, pr.Issue.Repo)
-	if err = models.PrepareWebhooks(pr.Issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
+	if err = webhook.PrepareWebhooks(pr.Issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
 		Action:      api.HookIssueClosed,
 		Index:       pr.Index,
 		PullRequest: pr.APIFormat(),
@@ -369,7 +370,7 @@ func Merge(pr *models.PullRequest, doer *models.User, baseGitRepo *git.Repositor
 	}); err != nil {
 		log.Error("PrepareWebhooks: %v", err)
 	} else {
-		go models.HookQueue.Add(pr.Issue.Repo.ID)
+		go webhook.HookQueue.Add(pr.Issue.Repo.ID)
 	}
 
 	return nil
diff --git a/services/pull/pull.go b/services/pull/pull.go
index 8e6110ac36323..65b78f4101447 100644
--- a/services/pull/pull.go
+++ b/services/pull/pull.go
@@ -11,6 +11,7 @@ import (
 	"code.gitea.io/gitea/modules/git"
 	"code.gitea.io/gitea/modules/log"
 	api "code.gitea.io/gitea/modules/structs"
+	"code.gitea.io/gitea/modules/webhook"
 	issue_service "code.gitea.io/gitea/services/issue"
 )
 
@@ -41,7 +42,7 @@ func NewPullRequest(repo *models.Repository, pull *models.Issue, labelIDs []int6
 	pr.Issue = pull
 	pull.PullRequest = pr
 	mode, _ := models.AccessLevel(pull.Poster, repo)
-	if err := models.PrepareWebhooks(repo, models.HookEventPullRequest, &api.PullRequestPayload{
+	if err := webhook.PrepareWebhooks(repo, models.HookEventPullRequest, &api.PullRequestPayload{
 		Action:      api.HookIssueOpened,
 		Index:       pull.Index,
 		PullRequest: pr.APIFormat(),
@@ -50,7 +51,7 @@ func NewPullRequest(repo *models.Repository, pull *models.Issue, labelIDs []int6
 	}); err != nil {
 		log.Error("PrepareWebhooks: %v", err)
 	} else {
-		go models.HookQueue.Add(repo.ID)
+		go webhook.HookQueue.Add(repo.ID)
 	}
 
 	return nil
@@ -114,7 +115,7 @@ func AddTestPullRequestTask(doer *models.User, repoID int64, branch string, isSy
 					log.Error("LoadAttributes: %v", err)
 					continue
 				}
-				if err = models.PrepareWebhooks(pr.Issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
+				if err = webhook.PrepareWebhooks(pr.Issue.Repo, models.HookEventPullRequest, &api.PullRequestPayload{
 					Action:      api.HookIssueSynchronized,
 					Index:       pr.Issue.Index,
 					PullRequest: pr.Issue.PullRequest.APIFormat(),
@@ -124,7 +125,7 @@ func AddTestPullRequestTask(doer *models.User, repoID int64, branch string, isSy
 					log.Error("PrepareWebhooks [pull_id: %v]: %v", pr.ID, err)
 					continue
 				}
-				go models.HookQueue.Add(pr.Issue.Repo.ID)
+				go webhook.HookQueue.Add(pr.Issue.Repo.ID)
 			}
 		}
 
diff --git a/services/pull/review.go b/services/pull/review.go
index 3388e4bb56301..cffe5da4dd6c0 100644
--- a/services/pull/review.go
+++ b/services/pull/review.go
@@ -8,6 +8,7 @@ package pull
 import (
 	"code.gitea.io/gitea/models"
 	api "code.gitea.io/gitea/modules/structs"
+	"code.gitea.io/gitea/modules/webhook"
 )
 
 // CreateReview creates a new review based on opts
@@ -55,7 +56,7 @@ func reviewHook(review *models.Review) error {
 	if err != nil {
 		return err
 	}
-	if err := models.PrepareWebhooks(review.Issue.Repo, reviewHookType, &api.PullRequestPayload{
+	if err := webhook.PrepareWebhooks(review.Issue.Repo, reviewHookType, &api.PullRequestPayload{
 		Action:      api.HookIssueSynchronized,
 		Index:       review.Issue.Index,
 		PullRequest: pr.APIFormat(),
@@ -68,7 +69,7 @@ func reviewHook(review *models.Review) error {
 	}); err != nil {
 		return err
 	}
-	go models.HookQueue.Add(review.Issue.Repo.ID)
+	go webhook.HookQueue.Add(review.Issue.Repo.ID)
 
 	return nil
 }
diff --git a/services/release/release.go b/services/release/release.go
index b4f814a77f39b..42db1f3417450 100644
--- a/services/release/release.go
+++ b/services/release/release.go
@@ -15,6 +15,7 @@ import (
 	"code.gitea.io/gitea/modules/process"
 	api "code.gitea.io/gitea/modules/structs"
 	"code.gitea.io/gitea/modules/timeutil"
+	"code.gitea.io/gitea/modules/webhook"
 )
 
 func createTag(gitRepo *git.Repository, rel *models.Release) error {
@@ -84,7 +85,7 @@ func CreateRelease(gitRepo *git.Repository, rel *models.Release, attachmentUUIDs
 			log.Error("LoadAttributes: %v", err)
 		} else {
 			mode, _ := models.AccessLevel(rel.Publisher, rel.Repo)
-			if err := models.PrepareWebhooks(rel.Repo, models.HookEventRelease, &api.ReleasePayload{
+			if err := webhook.PrepareWebhooks(rel.Repo, models.HookEventRelease, &api.ReleasePayload{
 				Action:     api.HookReleasePublished,
 				Release:    rel.APIFormat(),
 				Repository: rel.Repo.APIFormat(mode),
@@ -92,7 +93,7 @@ func CreateRelease(gitRepo *git.Repository, rel *models.Release, attachmentUUIDs
 			}); err != nil {
 				log.Error("PrepareWebhooks: %v", err)
 			} else {
-				go models.HookQueue.Add(rel.Repo.ID)
+				go webhook.HookQueue.Add(rel.Repo.ID)
 			}
 		}
 	}
@@ -121,7 +122,7 @@ func UpdateRelease(doer *models.User, gitRepo *git.Repository, rel *models.Relea
 
 	// even if attachments added failed, hooks will be still triggered
 	mode, _ := models.AccessLevel(doer, rel.Repo)
-	if err1 := models.PrepareWebhooks(rel.Repo, models.HookEventRelease, &api.ReleasePayload{
+	if err1 := webhook.PrepareWebhooks(rel.Repo, models.HookEventRelease, &api.ReleasePayload{
 		Action:     api.HookReleaseUpdated,
 		Release:    rel.APIFormat(),
 		Repository: rel.Repo.APIFormat(mode),
@@ -129,7 +130,7 @@ func UpdateRelease(doer *models.User, gitRepo *git.Repository, rel *models.Relea
 	}); err1 != nil {
 		log.Error("PrepareWebhooks: %v", err)
 	} else {
-		go models.HookQueue.Add(rel.Repo.ID)
+		go webhook.HookQueue.Add(rel.Repo.ID)
 	}
 
 	return err
@@ -187,7 +188,7 @@ func DeleteReleaseByID(id int64, doer *models.User, delTag bool) error {
 	}
 
 	mode, _ := models.AccessLevel(doer, rel.Repo)
-	if err := models.PrepareWebhooks(rel.Repo, models.HookEventRelease, &api.ReleasePayload{
+	if err := webhook.PrepareWebhooks(rel.Repo, models.HookEventRelease, &api.ReleasePayload{
 		Action:     api.HookReleaseDeleted,
 		Release:    rel.APIFormat(),
 		Repository: rel.Repo.APIFormat(mode),
@@ -195,7 +196,7 @@ func DeleteReleaseByID(id int64, doer *models.User, delTag bool) error {
 	}); err != nil {
 		log.Error("PrepareWebhooks: %v", err)
 	} else {
-		go models.HookQueue.Add(rel.Repo.ID)
+		go webhook.HookQueue.Add(rel.Repo.ID)
 	}
 
 	return nil