diff --git a/Makefile b/Makefile
index 1e4ea6b..7a7e002 100644
--- a/Makefile
+++ b/Makefile
@@ -25,7 +25,7 @@ ARCH ?= $(shell go env GOARCH)
 OS ?= $(shell uname -s | tr A-Z a-z)
 K8S_LATEST_VER ?= $(shell curl -s https://storage.googleapis.com/kubernetes-release/release/stable.txt)
 export CONTROLLER_IMG ?= $(REGISTRY)/$(IMAGE_NAME)
-TAG ?= main
+TAG ?= v0.10.0
 
 .PHONY: all
 all: build
diff --git a/charts/k8s-cleaner/README.md b/charts/k8s-cleaner/README.md
index 95c4f6e..c634d27 100644
--- a/charts/k8s-cleaner/README.md
+++ b/charts/k8s-cleaner/README.md
@@ -32,7 +32,7 @@ Major Changes to functions are documented with the version affected. **Before up
 | controller.image.pullPolicy | string | `"IfNotPresent"` | Controller Image pull policy |
 | controller.image.registry | string | `"docker.io"` | Controller Image Registry |
 | controller.image.repository | string | `"projectsveltos/k8s-cleaner"` | Controller Image Repository |
-| controller.image.tag | string | `"v0.9.0"` | ControllerImage Tag |
+| controller.image.tag | string | `"v0.10.0"` | ControllerImage Tag |
 | controller.livenessProbe | object | `{"enabled":true,"httpGet":{"path":"/healthz","port":"healthz","scheme":"HTTP"},"initialDelaySeconds":15,"periodSeconds":20}` | Controller LivenessProbe   |
 | controller.ports[0].containerPort | int | `8443` |  |
 | controller.ports[0].name | string | `"metrics"` |  |
diff --git a/charts/k8s-cleaner/values.yaml b/charts/k8s-cleaner/values.yaml
index ab871f2..e462ef5 100644
--- a/charts/k8s-cleaner/values.yaml
+++ b/charts/k8s-cleaner/values.yaml
@@ -26,7 +26,7 @@ controller:
     # -- Controller Image Repository
     repository: projectsveltos/k8s-cleaner
     # -- ControllerImage Tag
-    tag: "v0.9.0"
+    tag: "v0.10.0"
     # -- Controller Image pull policy
     pullPolicy: IfNotPresent
   # -- Controller ARguments
diff --git a/config/default/manager_image_patch.yaml b/config/default/manager_image_patch.yaml
index 6812f2a..edb9585 100644
--- a/config/default/manager_image_patch.yaml
+++ b/config/default/manager_image_patch.yaml
@@ -8,5 +8,5 @@ spec:
     spec:
       containers:
       # Change the value of image field below to your controller image URL
-      - image: docker.io/projectsveltos/k8s-cleaner:main
+      - image: docker.io/projectsveltos/k8s-cleaner:v0.10.0
         name: controller
diff --git a/manifest/manifest.yaml b/manifest/manifest.yaml
index f683060..3547e6d 100644
--- a/manifest/manifest.yaml
+++ b/manifest/manifest.yaml
@@ -512,7 +512,7 @@ spec:
         - --diagnostics-address=:8443
         command:
         - /manager
-        image: docker.io/projectsveltos/k8s-cleaner:main
+        image: docker.io/projectsveltos/k8s-cleaner:v0.10.0
         livenessProbe:
           failureThreshold: 3
           httpGet: