diff --git a/pkg/ccl/changefeedccl/sink.go b/pkg/ccl/changefeedccl/sink.go
index beb086821bd9..9e2029e3a6f8 100644
--- a/pkg/ccl/changefeedccl/sink.go
+++ b/pkg/ccl/changefeedccl/sink.go
@@ -18,6 +18,7 @@ import (
 	"fmt"
 	"hash"
 	"hash/fnv"
+	"math"
 	"net/url"
 	"strconv"
 	"strings"
@@ -323,6 +324,12 @@ func init() {
 	ctx := context.Background()
 	ctx = logtags.AddTag(ctx, "kafka-producer", nil)
 	sarama.Logger = &kafkaLogAdapter{ctx: ctx}
+
+	// Sarama should not be rejecting messages based on some arbitrary limits.
+	// This sink already manages its resource usage.  Sarama should attempt to deliver
+	// messages, no matter their size.  Of course, the downstream kafka may reject
+	// those messages, but this rejection should not be done locally.
+	sarama.MaxRequestSize = math.MaxInt32
 }
 
 type kafkaSinkConfig struct {
@@ -408,6 +415,12 @@ type saramaConfig struct {
 // Configure configures provided kafka configuration struct based
 // on this config.
 func (c *saramaConfig) Apply(kafka *sarama.Config) error {
+	// Sarama limits the size of each message to be MaxMessageSize (1MB) bytes.
+	// This is silly;  This sink already manages its memory, and therefore, if we
+	// had enough resources to ingest and process this message, then sarama shouldn't
+	// get in a way.  Set this limit to be just a bit under maximum request size.
+	kafka.Producer.MaxMessageBytes = int(sarama.MaxRequestSize - 1)
+
 	kafka.Producer.Flush.Bytes = c.Flush.Bytes
 	kafka.Producer.Flush.Messages = c.Flush.Messages
 	kafka.Producer.Flush.Frequency = time.Duration(c.Flush.Frequency)