diff --git a/.changeset/large-eels-push.md b/.changeset/large-eels-push.md
new file mode 100644
index 000000000000..043aec2be128
--- /dev/null
+++ b/.changeset/large-eels-push.md
@@ -0,0 +1,5 @@
+---
+"@ag.ds-next/react": patch
+---
+
+button: Add guidance about customising `loadingLabel`.
diff --git a/packages/react/src/button/docs/overview.mdx b/packages/react/src/button/docs/overview.mdx
index e02c468e861f..205c0688bac5 100644
--- a/packages/react/src/button/docs/overview.mdx
+++ b/packages/react/src/button/docs/overview.mdx
@@ -26,6 +26,7 @@ Make sure you include a [meaningful text label](/components/button/rationale#mea
 - create a meaningful button label with a verb and a noun that makes the action obvious to all users - e.g. ‘Register establishment’
 - avoid general labels that don’t provide full context. - e.g. ‘Click here’
 - use the `loading` property to let users know their action is being processed
+- customise the `loadingLabel` property announcement to make it more contextual
 - add an icon if it helps users understand the action, and only in conjunction with a text label
 - use only one Primary button on a page. You can use more than one Secondary or Tertiary button.