diff --git a/.github/workflows/documentation.yml b/.github/workflows/documentation.yml
index 00c8595fdec0..b9b6ac79a41d 100644
--- a/.github/workflows/documentation.yml
+++ b/.github/workflows/documentation.yml
@@ -15,12 +15,85 @@ on:
 env:
   DOCS_FOLDER: docs
   DOCS_BRANCH: documentation
+  TAG_NAME: ${GITHUB_REF#refs/tags/}
+  IS_TAG_BUILD: ${{ startsWith(github.event.ref, 'refs/tags') }}
+  IS_MASTER_BRANCH: ${{ github.ref == 'refs/heads/main' }}
 
 jobs:
+  evaluate_release_tag:
+    name: Evaluate release tag
+    runs-on: ubuntu-latest
+    if: github.repository == 'RasaHQ/rasa'  # don't run this for main branches of forks, would fail anyways
+    outputs:
+      build_docs: ${{ steps.check_tag.outputs.build_docs }}
+
+    steps:
+    - name: Checkout git repository 🕝
+      uses: actions/checkout@v2
+
+    - name: Check if tag version is equal or higher than the latest tagged Rasa version
+      id: rasa_get_version
+      run: |
+        # Get latest tagged Rasa version
+        git fetch --depth=1 origin "+refs/tags/*:refs/tags/*"
+        # Fetch branch history
+        git fetch --prune --unshallow
+        LATEST_TAGGED_NON_ALPHA_RASA_VERSION=$(git tag | sort -r -V | grep -E "^[0-9.]+$" | head -n1)
+
+        echo "LATEST_TAGGED_NON_ALPHA_RASA_VERSION=${LATEST_TAGGED_NON_ALPHA_RASA_VERSION}" >> $GITHUB_ENV
+
+        # Return 'true' if tag version is equal or higher than the latest tagged Rasa version
+        IS_LATEST_VERSION=$((printf '%s\n%s\n' "${LATEST_TAGGED_NON_ALPHA_RASA_VERSION}" "$TAG_NAME" \
+          | sort -V -C && echo true || echo false) || true)
+
+
+        if [[ "${IS_LATEST_VERSION}" == "true" && "$TAG_NAME" =~ ^[0-9.]+$ ]]; then
+          echo "::set-output name=is_latest_version::true"
+        else
+          echo "::set-output name=is_latest_version::false"
+        fi
+
+
+    # MAJOR.MINOR.MICRO(PATCH)
+    # docs are built on every minor tag for the latest major (when 3.0 is out, the latest major is 3.0)
+    # (technically it'll be always the latest version)
+    #
+    # docs are built on every micro tag for the latest minor of
+    # - the latest major (when 3.0 is out, the latest major is 3.0)
+    # - the previous major (when 3.0 is out, the previous major is 2.0, the latest minor on this version being 2.8)
+    - name: Check if it's a micro tag for the latest minor
+      if: env.IS_TAG_BUILD == 'true'
+      id: check_tag
+      run: |
+        IS_LATEST_VERSION=${{ steps.rasa_get_version.outputs.is_latest_version }}
+
+        # the latest major (when 3.0 is out, the latest major is 3.0)
+        # build docs on push to the main branch
+        if [[ "${IS_LATEST_VERSION}" == "true" || "${IS_MASTER_BRANCH}" == "true" ]]; then
+          echo "::set-output name=build_docs::true"
+          exit 0
+        fi
+
+        # the previous major (when 3.0 is out, the previous major is 2.0, the latest minor on this version being 2.8)
+        CURRENT_MAJOR_VERSION=$(echo ${LATEST_TAGGED_NON_ALPHA_RASA_VERSION} | awk -F\. '{print $1}')
+        PREVIOUS_MAJOR_LATEST_VERSION=$(git tag | sort -r -V | grep -E "^[0-9.]+$" | grep -vE "^${CURRENT_MAJOR_VERSION}" | head -n1)
+
+        # Return 'true' if tag version is equal or higher than the latest previous major version
+        IS_PREVIOUS_MAJOR_LATEST_VERSION=$((printf '%s\n%s\n' "${PREVIOUS_MAJOR_LATEST_VERSION}" "$TAG_NAME" \
+          | sort -V -C && echo true || echo false) || true)
+
+        if [[ "${IS_PREVIOUS_MAJOR_LATEST_VERSION}" == "true" ]]; then
+          echo "::set-output name=build_docs::true"
+          exit 0
+        fi
+
+        echo "::set-output name=build_docs::false"
+
   docs:
     name: Build Docs
     runs-on: ubuntu-latest
-    if: github.repository == 'RasaHQ/rasa'  # don't run this for main branches of forks, would fail anyways
+    needs: [ evaluate_release_tag ]
+    if: github.repository == 'RasaHQ/rasa' && needs.evaluate_release_tag.outputs.build_docs == 'true'  # don't run this for main branches of forks, would fail anyways
 
     steps:
     - name: Checkout git repository 🕝
diff --git a/scripts/push_docs_to_branch.sh b/scripts/push_docs_to_branch.sh
index 8009fdd351dc..c45266f7448f 100755
--- a/scripts/push_docs_to_branch.sh
+++ b/scripts/push_docs_to_branch.sh
@@ -14,8 +14,8 @@ set -Eeuo pipefail
 
 TODAY=`date "+%Y%m%d"`
 # we build new versions only for minors and majors
-PATTERN_FOR_NEW_VERSION="^refs/tags/[0-9]+\\.[0-9]+\\.0$"
-PATTERN_FOR_MICRO_VERSION="^refs/tags/[0-9]+\\.[0-9]+\\.[1-9][0-9]*$"
+PATTERN_FOR_NEW_VERSION="^refs/tags/[0-9]+\\.0\\.0$"
+PATTERN_FOR_EXISTING_VERSION="^refs/tags/[0-9]+\\.[0-9]+\\.[0-9]+$"
 MAIN_REF=refs/heads/main
 VARIABLES_JSON=docs/docs/variables.json
 SOURCES_FILES=docs/docs/sources/
@@ -33,10 +33,12 @@ NEW_VERSION=
 EXISTING_VERSION=
 if [[ "$GITHUB_REF" =~ $PATTERN_FOR_NEW_VERSION ]]
 then
-    NEW_VERSION=$(echo $GITHUB_REF | sed -E "s/^refs\/tags\/([0-9]+)\.([0-9]+)\.0$/\1.\2.x/")
-elif [[ "$GITHUB_REF" =~ $PATTERN_FOR_MICRO_VERSION ]]
+    NEW_VERSION=$(echo $GITHUB_REF | sed -E "s/^refs\/tags\/([0-9]+)\.([0-9]+)\.0$/\1.x/")
+    if [[ -n ${CI} ]]; then echo "New version: ${NEW_VERSION}"; fi
+elif [[ "$GITHUB_REF" =~ $PATTERN_FOR_EXISTING_VERSION ]]
 then
-    EXISTING_VERSION=$(echo $GITHUB_REF | sed -E "s/^refs\/tags\/([0-9]+)\.([0-9]+)\.[0-9]+$/\1.\2.x/")
+    EXISTING_VERSION=$(echo $GITHUB_REF | sed -E "s/^refs\/tags\/([0-9]+)\.([0-9]+)\.[0-9]+$/\1.x/")
+    if [[ -n ${CI} ]]; then echo "Existing version: ${EXISTING_VERSION}"; fi
 fi
 
 # clone the $DOCS_BRANCH in a temp directory