diff --git a/src/assets/stylesheets/index.scss b/src/assets/stylesheets/index.scss
index 6b1d3b5ffe..f1b8517025 100644
--- a/src/assets/stylesheets/index.scss
+++ b/src/assets/stylesheets/index.scss
@@ -80,6 +80,19 @@ body {
       }
     }
   }
+
+  :local(.sign-in) {
+    flex: 3;
+    display: flex;
+    align-items: center;
+    justify-content: end;
+
+    a {
+      text-decoration: underline;
+      font-weight: bold;
+      cursor: pointer;
+    }
+  }
 }
 
 :local(.video-container) {
diff --git a/src/hub.js b/src/hub.js
index 3a0c082ee8..c85e2454f3 100644
--- a/src/hub.js
+++ b/src/hub.js
@@ -531,6 +531,10 @@ document.addEventListener("DOMContentLoaded", async () => {
 
   const pushSubscriptionEndpoint = await subscriptions.getCurrentEndpoint();
   const joinPayload = { profile: store.state.profile, push_subscription_endpoint: pushSubscriptionEndpoint, context };
+  const { token } = store.state.credentials;
+  if (token) {
+    joinPayload.auth_token = token;
+  }
   const hubPhxChannel = socket.channel(`hub:${hubId}`, joinPayload);
 
   const presenceLogEntries = [];
@@ -559,15 +563,9 @@ document.addEventListener("DOMContentLoaded", async () => {
     .join()
     .receive("ok", async data => {
       hubChannel.setPhoenixChannel(hubPhxChannel);
-
-      const { token } = store.state.credentials;
-      if (token) {
-        await hubChannel.signIn(token);
-      }
-
       subscriptions.setHubChannel(hubChannel);
       subscriptions.setSubscribed(data.subscriptions.web_push);
-      remountUI({ initialIsSubscribed: subscriptions.isSubscribed() });
+      remountUI({ initialIsSubscribed: subscriptions.isSubscribed(), isOwner: data.is_owner });
       await handleHubChannelJoined(entryManager, hubChannel, messageDispatch, data);
     })
     .receive("error", res => {
diff --git a/src/index.js b/src/index.js
index b66ec76162..769bc86486 100644
--- a/src/index.js
+++ b/src/index.js
@@ -4,7 +4,9 @@ import ReactDOM from "react-dom";
 import "./assets/stylesheets/index.scss";
 import registerTelemetry from "./telemetry";
 import HomeRoot from "./react-components/home-root";
-import { createAndRedirectToNewHub } from "./utils/phoenix-utils";
+import AuthChannel from "./utils/auth-channel";
+import { createAndRedirectToNewHub, connectToReticulum } from "./utils/phoenix-utils";
+import Store from "./storage/store";
 
 const qs = new URLSearchParams(location.search);
 registerTelemetry();
@@ -23,10 +25,16 @@ const sceneId = qs.get("scene_id") || (pathname.startsWith("/scenes/") && pathna
     return;
   }
 
+  const store = new Store();
+  const authChannel = new AuthChannel(store);
+  authChannel.setSocket(connectToReticulum());
+
   const root = (
     <HomeRoot
       initialEnvironment={qs.get("initial_environment")}
       sceneId={sceneId || ""}
+      store={store}
+      authChannel={authChannel}
       authVerify={qs.has("auth_topic")}
       authTopic={qs.get("auth_topic")}
       authToken={qs.get("auth_token")}
diff --git a/src/react-components/home-root.js b/src/react-components/home-root.js
index e243ba93f6..2e475d6762 100644
--- a/src/react-components/home-root.js
+++ b/src/react-components/home-root.js
@@ -12,13 +12,15 @@ import mozLogo from "../assets/images/moz-logo-black.png";
 import classNames from "classnames";
 import { ENVIRONMENT_URLS } from "../assets/environments/environments";
 import { connectToReticulum } from "../utils/phoenix-utils";
+import maskEmail from "../utils/mask-email";
 
 import styles from "../assets/stylesheets/index.scss";
 
 import HubCreatePanel from "./hub-create-panel.js";
 import AuthDialog from "./auth-dialog.js";
-import ReportDialog from "./report-dialog.js";
 import JoinUsDialog from "./join-us-dialog.js";
+import ReportDialog from "./report-dialog.js";
+import SignInDialog from "./sign-in-dialog.js";
 import UpdatesDialog from "./updates-dialog.js";
 import DialogContainer from "./dialog-container.js";
 import { WithHoverSound } from "./wrap-with-audio";
@@ -29,6 +31,8 @@ class HomeRoot extends Component {
   static propTypes = {
     intl: PropTypes.object,
     sceneId: PropTypes.string,
+    store: PropTypes.object,
+    authChannel: PropTypes.object,
     authVerify: PropTypes.bool,
     authTopic: PropTypes.string,
     authToken: PropTypes.string,
@@ -41,12 +45,18 @@ class HomeRoot extends Component {
   state = {
     environments: [],
     dialog: null,
+    signedIn: null,
     mailingListEmail: "",
     mailingListPrivacy: false
   };
 
+  constructor(props) {
+    super(props);
+    this.state.signedIn = props.authChannel.authenticated;
+    this.state.email = props.authChannel.email;
+  }
+
   componentDidMount() {
-    this.closeDialog = this.closeDialog.bind(this);
     if (this.props.authVerify) {
       this.showAuthDialog(true);
       this.verifyAuth().then(this.showAuthDialog);
@@ -77,8 +87,14 @@ class HomeRoot extends Component {
     channel.push("auth_verified", { token: this.props.authToken });
   }
 
+  showDialog = (DialogClass, props = {}) => {
+    this.setState({
+      dialog: <DialogClass {...{ onClose: this.closeDialog, ...props }} />
+    });
+  };
+
   showAuthDialog = verifying => {
-    this.setState({ dialog: <AuthDialog closable="false" verifying={verifying} authOrigin={this.props.authOrigin} /> });
+    this.showDialog(AuthDialog, { closable: false, verifying, authOrigin: this.props.authOrigin });
   };
 
   loadHomeVideo = () => {
@@ -87,33 +103,40 @@ class HomeRoot extends Component {
     playVideoWithStopOnBlur(videoEl);
   };
 
-  closeDialog() {
+  closeDialog = () => {
     this.setState({ dialog: null });
-  }
+  };
 
-  showJoinUsDialog() {
-    this.setState({ dialog: <JoinUsDialog onClose={this.closeDialog} /> });
-  }
+  showJoinUsDialog = () => this.showDialog(JoinUsDialog);
 
-  showReportDialog() {
-    this.setState({ dialog: <ReportDialog onClose={this.closeDialog} /> });
-  }
+  showReportDialog = () => this.showDialog(ReportDialog);
 
-  showUpdatesDialog() {
-    this.setState({
-      dialog: <UpdatesDialog onClose={this.closeDialog} onSubmittedEmail={() => this.showEmailSubmittedDialog()} />
+  showUpdatesDialog = () =>
+    this.showDialog(UpdatesDialog, {
+      onSubmittedEmail: () => {
+        this.showDialog(
+          <DialogContainer>Great! Please check your e-mail to confirm your subscription.</DialogContainer>
+        );
+      }
     });
-  }
 
-  showEmailSubmittedDialog() {
-    this.setState({
-      dialog: (
-        <DialogContainer onClose={this.closeDialog}>
-          Great! Please check your e-mail to confirm your subscription.
-        </DialogContainer>
-      )
+  showSignInDialog = () => {
+    this.showDialog(SignInDialog, {
+      message: messages["sign-in.prompt"],
+      onSignIn: async email => {
+        const { authComplete } = await this.props.authChannel.startAuthentication(email);
+        this.showDialog(SignInDialog, { authStarted: true });
+        await authComplete;
+        this.setState({ signedIn: true, email });
+        this.closeDialog();
+      }
     });
-  }
+  };
+
+  signOut = () => {
+    this.props.authChannel.signOut();
+    this.setState({ signedIn: false });
+  };
 
   loadEnvironmentFromScene = async () => {
     let sceneUrlBase = "/api/v1/scenes";
@@ -155,7 +178,7 @@ class HomeRoot extends Component {
     Promise.all(environmentLoads).then(() => this.setState({ environments }));
   };
 
-  onDialogLinkClicked = trigger => {
+  onLinkClicked = trigger => {
     return e => {
       e.preventDefault();
       e.stopPropagation();
@@ -204,6 +227,22 @@ class HomeRoot extends Component {
                   </WithHoverSound>
                 </div>
               </div>
+              <div className={styles.signIn}>
+                {this.state.signedIn ? (
+                  <div>
+                    <span>
+                      <FormattedMessage id="sign-in.as" /> {maskEmail(this.state.email)}
+                    </span>{" "}
+                    <a onClick={this.onLinkClicked(this.signOut)}>
+                      <FormattedMessage id="sign-in.out" />
+                    </a>
+                  </div>
+                ) : (
+                  <a onClick={this.onLinkClicked(this.showSignInDialog)}>
+                    <FormattedMessage id="sign-in.in" />
+                  </a>
+                )}
+              </div>
             </div>
             <div className={styles.heroContent}>
               <div className={styles.attribution}>
@@ -264,7 +303,7 @@ class HomeRoot extends Component {
                       className={styles.link}
                       rel="noopener noreferrer"
                       href="#"
-                      onClick={this.onDialogLinkClicked(this.showJoinUsDialog.bind(this))}
+                      onClick={this.onLinkClicked(this.showJoinUsDialog)}
                     >
                       <FormattedMessage id="home.join_us" />
                     </a>
@@ -274,7 +313,7 @@ class HomeRoot extends Component {
                       className={styles.link}
                       rel="noopener noreferrer"
                       href="#"
-                      onClick={this.onDialogLinkClicked(this.showUpdatesDialog.bind(this))}
+                      onClick={this.onLinkClicked(this.showUpdatesDialog)}
                     >
                       <FormattedMessage id="home.get_updates" />
                     </a>
@@ -284,7 +323,7 @@ class HomeRoot extends Component {
                       className={styles.link}
                       rel="noopener noreferrer"
                       href="#"
-                      onClick={this.onDialogLinkClicked(this.showReportDialog.bind(this))}
+                      onClick={this.onLinkClicked(this.showReportDialog)}
                     >
                       <FormattedMessage id="home.report_issue" />
                     </a>
diff --git a/src/react-components/scene-ui.js b/src/react-components/scene-ui.js
index 423385bac2..822be821d3 100644
--- a/src/react-components/scene-ui.js
+++ b/src/react-components/scene-ui.js
@@ -6,8 +6,7 @@ import en from "react-intl/locale-data/en";
 import styles from "../assets/stylesheets/scene-ui.scss";
 import hubLogo from "../assets/images/hub-preview-white.png";
 import spokeLogo from "../assets/images/spoke_logo_black.png";
-import { getReticulumFetchUrl } from "../utils/phoenix-utils";
-import { generateHubName } from "../utils/name-generation";
+import { createAndRedirectToNewHub } from "../utils/phoenix-utils";
 import { WithHoverSound } from "./wrap-with-audio";
 import CreateRoomDialog from "./create-room-dialog.js";
 import { FontAwesomeIcon } from "@fortawesome/react-fontawesome";
@@ -52,23 +51,8 @@ class SceneUI extends Component {
     this.props.scene.removeEventListener("loaded", this.onSceneLoaded);
   }
 
-  createRoom = async () => {
-    const payload = { hub: { name: this.state.customRoomName || generateHubName(), scene_id: this.props.sceneId } };
-    const createUrl = getReticulumFetchUrl("/api/v1/hubs");
-
-    const res = await fetch(createUrl, {
-      body: JSON.stringify(payload),
-      headers: { "content-type": "application/json" },
-      method: "POST"
-    });
-
-    const hub = await res.json();
-
-    if (!process.env.RETICULUM_SERVER || document.location.host === process.env.RETICULUM_SERVER) {
-      document.location = hub.url;
-    } else {
-      document.location = `/hub.html?hub_id=${hub.hub_id}`;
-    }
+  createRoom = () => {
+    createAndRedirectToNewHub(this.state.customRoomName, this.props.sceneId);
   };
 
   render() {
diff --git a/src/react-components/ui-root.js b/src/react-components/ui-root.js
index 1ec24f0d88..bd291d9008 100644
--- a/src/react-components/ui-root.js
+++ b/src/react-components/ui-root.js
@@ -109,6 +109,7 @@ class UIRoot extends Component {
     platformUnsupportedReason: PropTypes.string,
     hubId: PropTypes.string,
     hubName: PropTypes.string,
+    isOwner: PropTypes.bool,
     hubScene: PropTypes.object,
     isSupportAvailable: PropTypes.bool,
     presenceLogEntries: PropTypes.array,
diff --git a/src/utils/auth-channel.js b/src/utils/auth-channel.js
index b50f7d1fbc..0574c21b9f 100644
--- a/src/utils/auth-channel.js
+++ b/src/utils/auth-channel.js
@@ -4,15 +4,27 @@ export default class AuthChannel {
   constructor(store) {
     this.store = store;
     this.socket = null;
+    this._authenticated = !!this.store.state.credentials.token;
   }
 
   setSocket = socket => {
     this.socket = socket;
   };
 
+  get email() {
+    return this.store.state.credentials.email;
+  }
+
+  get authenticated() {
+    return this._authenticated;
+  }
+
   signOut = async hubChannel => {
-    await hubChannel.signOut();
+    if (hubChannel) {
+      await hubChannel.signOut();
+    }
     this.store.update({ credentials: { token: null, email: null } });
+    this._authenticated = false;
   };
 
   async startAuthentication(email, hubChannel) {
@@ -27,7 +39,10 @@ export default class AuthChannel {
     const authComplete = new Promise(resolve =>
       channel.on("auth_credentials", async ({ credentials: token }) => {
         this.store.update({ credentials: { email, token } });
-        await hubChannel.signIn(token);
+        if (hubChannel) {
+          await hubChannel.signIn(token);
+        }
+        this._authenticated = true;
         resolve();
       })
     );
diff --git a/src/utils/hub-channel.js b/src/utils/hub-channel.js
index c3b0e31546..64b73132eb 100644
--- a/src/utils/hub-channel.js
+++ b/src/utils/hub-channel.js
@@ -12,7 +12,7 @@ function isSameDay(da, db) {
 export default class HubChannel {
   constructor(store) {
     this.store = store;
-    this._signedIn = false;
+    this._signedIn = !!this.store.state.credentials.token;
   }
 
   get signedIn() {
diff --git a/src/utils/phoenix-utils.js b/src/utils/phoenix-utils.js
index cb24ed7b6e..f68e590a49 100644
--- a/src/utils/phoenix-utils.js
+++ b/src/utils/phoenix-utils.js
@@ -2,6 +2,8 @@ import uuid from "uuid/v4";
 import { Socket } from "phoenix";
 import { generateHubName } from "../utils/name-generation";
 
+import Store from "../storage/store";
+
 export function connectToReticulum(debug = false) {
   const qs = new URLSearchParams(location.search);
 
@@ -64,9 +66,15 @@ export async function createAndRedirectToNewHub(name, sceneId, sceneUrl, replace
     payload.hub.default_environment_gltf_bundle_url = sceneUrl;
   }
 
+  const headers = { "content-type": "application/json" };
+  const store = new Store();
+  if (store.state && store.state.credentials.token) {
+    headers.authorization = `bearer ${store.state.credentials.token}`;
+  }
+
   const res = await fetch(createUrl, {
     body: JSON.stringify(payload),
-    headers: { "content-type": "application/json" },
+    headers,
     method: "POST"
   });