diff --git a/includes/oauth/class-google-services-connection.php b/includes/oauth/class-google-services-connection.php
index 0952de0b6b..b62c1a5f30 100644
--- a/includes/oauth/class-google-services-connection.php
+++ b/includes/oauth/class-google-services-connection.php
@@ -49,19 +49,6 @@ public static function get_site_kit_oauth_client() {
 		return self::get_site_kit_authentication()->get_oauth_client();
 	}
 
-	/**
-	 * Get Site Kit's Analytics module.
-	 *
-	 * @codeCoverageIgnore
-	 * @return object Google OAuth2 client.
-	 */
-	public static function get_site_kit_analytics_module() {
-		if ( defined( 'GOOGLESITEKIT_PLUGIN_MAIN_FILE' ) ) {
-			$context = new Context( GOOGLESITEKIT_PLUGIN_MAIN_FILE );
-			return new SiteKitAnalytics( $context );
-		}
-	}
-
 	/**
 	 * Get OAuth2 credentials.
 	 *
@@ -70,70 +57,4 @@ public static function get_site_kit_analytics_module() {
 	public static function get_oauth2_credentials() {
 		return \Newspack\Google_OAuth::get_oauth2_credentials();
 	}
-
-	/**
-	 * Send a custom event to GA.
-	 *
-	 * @param array $event_spec Event details.
-	 */
-	public static function send_custom_event( $event_spec ) {
-		Logger::log( 'Sending custom event of category "' . $event_spec['category'] . '" to GA.' );
-		try {
-			$analytics = self::get_site_kit_analytics_module();
-			if ( $analytics->is_connected() ) {
-				$tracking_id        = $analytics->get_settings()->get()['propertyID'];
-				$analytics_ping_url = 'https://www.google-analytics.com/collect';
-
-				// Params docs: https://developers.google.com/analytics/devguides/collection/protocol/v1/parameters.
-				$analytics_ping_params = array(
-					'v'   => 1,
-					'tid' => $tracking_id, // Tracking ID/ Web Property ID.
-					't'   => 'event', // Hit type.
-					'an'  => 'Newspack', // Application Name.
-					'ec'  => $event_spec['category'], // Event Category.
-					'ea'  => $event_spec['action'], // Event Action.
-				);
-
-				// Client ID.
-				if ( isset( $event_spec['cid'] ) ) {
-					$analytics_ping_params['cid'] = $event_spec['cid'];
-				} elseif ( isset( $_COOKIE['_ga'] ) ) {
-					$cookie_pieces = explode( '.', $_COOKIE['_ga'], 3 ); // phpcs:ignore WordPressVIPMinimum.Variables.RestrictedVariables.cache_constraints___COOKIE, WordPress.Security.ValidatedSanitizedInput.InputNotSanitized
-					if ( 1 === count( $cookie_pieces ) ) {
-						$cid = reset( $cookie_pieces );
-					} else {
-						list( $version, $domain_depth, $cid ) = $cookie_pieces;
-					}
-					$analytics_ping_params['cid'] = $cid;
-				} else {
-					$analytics_ping_params['cid'] = '555'; // Anonymous client.
-				}
-
-				if ( isset( $event_spec['label'] ) ) {
-					$analytics_ping_params['el'] = $event_spec['label']; // Event label.
-				}
-				if ( isset( $event_spec['value'] ) ) {
-					$analytics_ping_params['ev'] = $event_spec['value']; // Event value.
-				}
-				if ( isset( $event_spec['referer'] ) ) {
-					$analytics_ping_params['dr'] = $event_spec['referer']; // Document Referrer.
-				}
-				if ( isset( $event_spec['host'] ) ) {
-					$analytics_ping_params['dh'] = $event_spec['host']; // Document Host.
-				}
-				if ( isset( $event_spec['path'] ) ) {
-					$analytics_ping_params['dp'] = $event_spec['path']; // Document Page.
-				}
-
-				$ga_url = $analytics_ping_url . '?' . http_build_query( $analytics_ping_params );
-				if ( function_exists( 'vip_safe_wp_remote_get' ) ) {
-					return vip_safe_wp_remote_get( $ga_url );
-				} else {
-					return wp_remote_get( $ga_url ); // phpcs:ignore WordPressVIPMinimum.Functions.RestrictedFunctions.wp_remote_get_wp_remote_get
-				}
-			}
-		} catch ( \Throwable $th ) {
-			Logger::error( 'Failed sending custom event to GA: ' . $th->getMessage() );
-		}
-	}
 }