diff --git a/CHANGELOG.md b/CHANGELOG.md
index 51fa4cfea8..31e800b61b 100644
--- a/CHANGELOG.md
+++ b/CHANGELOG.md
@@ -1,3 +1,18 @@
+# [2.8.0-alpha.1](https://github.com/Automattic/newspack-plugin/compare/v2.7.1...v2.8.0-alpha.1) (2023-09-28)
+
+
+### Bug Fixes
+
+* **woocommerce:** hook for rendering UTM inputs ([#2671](https://github.com/Automattic/newspack-plugin/issues/2671)) ([634f7bf](https://github.com/Automattic/newspack-plugin/commit/634f7bfd8b9b96e572151a5aa2554e9a6098fc0c))
+
+
+### Features
+
+* add RAS CLI commands ([#2666](https://github.com/Automattic/newspack-plugin/issues/2666)) ([5afc049](https://github.com/Automattic/newspack-plugin/commit/5afc04934077661e78fe56c0d006868e1364d447))
+* remove unused GA code ([#2664](https://github.com/Automattic/newspack-plugin/issues/2664)) ([1fa99fa](https://github.com/Automattic/newspack-plugin/commit/1fa99fa6f0833416b71ef864eaedb3488d57c6c8))
+* search credit metadata on media library ([#2594](https://github.com/Automattic/newspack-plugin/issues/2594)) ([c33c5b2](https://github.com/Automattic/newspack-plugin/commit/c33c5b2a83bc12777aeac66a13ea38b4d13c19d9))
+* **woocommerce:** store UTM parameters as order meta ([#2665](https://github.com/Automattic/newspack-plugin/issues/2665)) ([39dfc31](https://github.com/Automattic/newspack-plugin/commit/39dfc31de6795fa91cfe79f5505b1eecd651c9ad))
+
 ## [2.7.1](https://github.com/Automattic/newspack-plugin/compare/v2.7.0...v2.7.1) (2023-09-28)
 
 
diff --git a/newspack.php b/newspack.php
index 26fecf1c59..f000e082af 100644
--- a/newspack.php
+++ b/newspack.php
@@ -2,7 +2,7 @@
 /**
  * Plugin Name: Newspack
  * Description: An advanced open-source publishing and revenue-generating platform for news organizations.
- * Version: 2.7.1
+ * Version: 2.8.0-alpha.1
  * Author: Automattic
  * Author URI: https://newspack.com/
  * License: GPL2
@@ -14,7 +14,7 @@
 
 defined( 'ABSPATH' ) || exit;
 
-define( 'NEWSPACK_PLUGIN_VERSION', '2.7.1' );
+define( 'NEWSPACK_PLUGIN_VERSION', '2.8.0-alpha.1' );
 
 // Load language files.
 load_plugin_textdomain( 'newspack-plugin', false, dirname( plugin_basename( __FILE__ ) ) . '/languages' );
diff --git a/package-lock.json b/package-lock.json
index 3c89adb6ac..1be8fdd2da 100644
--- a/package-lock.json
+++ b/package-lock.json
@@ -1,12 +1,12 @@
 {
 	"name": "newspack",
-	"version": "2.7.1",
+	"version": "2.8.0-alpha.1",
 	"lockfileVersion": 2,
 	"requires": true,
 	"packages": {
 		"": {
 			"name": "newspack",
-			"version": "2.7.1",
+			"version": "2.8.0-alpha.1",
 			"hasInstallScript": true,
 			"dependencies": {
 				"@babel/plugin-transform-runtime": "^7.22.15",
diff --git a/package.json b/package.json
index 2610a1d218..f8ec2e5923 100644
--- a/package.json
+++ b/package.json
@@ -1,6 +1,6 @@
 {
 	"name": "newspack",
-	"version": "2.7.1",
+	"version": "2.8.0-alpha.1",
 	"description": "The Newspack plugin. https://newspack.com",
 	"bugs": {
 		"url": "https://github.com/Automattic/newspack-plugin/issues"